KOL/Influencer Key Account Management (Open to Fresh Graduates)

Shopee; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading e-commerce platform in Kuala Lumpur is seeking a KOL Management Specialist to develop relationships with key affiliates, analyze conversion performances, and share new initiatives. Candidates should have a bachelor's degree, strong analytical skills, and fluency in English; knowledge of other languages is a bonus. This role is crucial for driving affiliates' revenue growth and optimizing campaign participation.

Qualifications

• Bachelor's degree in any field.
• Experience in KOL management would be an added advantage.
• Strong analytical skills, proficient in Microsoft Excel.
• Innovative problem-solving skills.
• Team player with a drive to outperform KPIs.
• Excellent command of English; fluency in other languages is a plus.

Responsibilities

• Develop and maintain relationships with key Shopee Affiliate KOLs.
• Educate KOLs on increasing traction through affiliate program.
• Analyze activities and conversion performances.
• Maintain and increase KOLs’ streams and campaign participation.
• Share and onboard KOLs to new campaigns.
• Identify latest content and social media trends.

Skills

KOL management

Strong analytical skills

Proficiency in Microsoft Excel

Problem-solving skills

Team player

Fluency in English

Fluency in Bahasa Melayu

Fluency in Mandarin

Education

Bachelor’s degree in any field

Tools

Microsoft Excel

Job description

Responsibilities

• Develop and maintain a close relationship with key Shopee Affiliate KOLs on matters such as affiliate livestream, affiliate posting, conversions and ad hoc brand/sponsorship collaborations.
• Educate KOLs on methods to increase their traction through the Shopee Affiliate Programme.
• Analyze activities, conversion performances and affiliate initiatives to drive order and traffic.
• Maintaining/increasing KOLs’ streams and stream hours, Shopee Postings and Shopee campaign participation.
• Share and onboard KOLs to new campaigns and initiatives to promote KOL’s revenue growth.
• Identify latest content and social media trends to be adapted into Shopee campaigns.
• Any other ad-hoc tasks assigned.

Qualifications

• Bachelor’s degree in any field.
• Experience in KOL management would be an added advantage.
• Strong analytical skills, with proficiency in Microsoft Excel.
• Innovative problem-solving skills; able to dissect and identify problems and implement solutions accordingly.
• Team player with an aptitude for work and the drive to constantly outperform KPIs (Key Performance Indicators).
• Excellent command of English, with the ability to converse fluently in other languages (e.g., Bahasa Melayu, Mandarin) will be an added advantage to effectively communicate with KOLs and internal stakeholders.