Key Account Sales Executive

BoomGrow; Johor Bahru; On-site; MYR 60,000 - 90,000; Full time

Job summary

BoomGrow, a leader in food production and precision farming solutions, seeks a dynamic Key Account Executive to manage client relationships and drive sales growth. The ideal candidate has a strong background in Sales or Business Development, particularly in the Food & Beverage sector, with a data-driven approach and excellent interpersonal skills. Based in Johor, candidates must be flexible and willing to travel to Singapore as needed.

Qualifications

• 3+ years of hands-on experience in Sales or Business Development, preferably in hospitality or sustainability.
• Proven track record of achieving sales targets.
• Ability to work with performance metrics and market trends.

Responsibilities

• Manage relationships with existing clients and identify new business opportunities.
• Exceed targets and performance-based goals.
• Build strategic partnerships with hospitality groups and distributors.

Skills

Sales-driven

Persuasion

Objection handling

Data-driven mindset

Education

Bachelor’s degree in Business, Marketing, Culinary Arts, or related field

Job description

JOB DESCRIPTION

Key Account Executive

About BoomGrow

At BoomGrow, we are on a mission to provide the best food production and solutions. Leveraging cutting-edge precision farming technology, we are bringing fresh, hyper-local, and high-quality produce closer to urban communities.

Today, our impact spans multiple countries, and we collaborate with top-tier partners to introduce better ways of growing and consuming food.

The Job

At BoomGrow, the Business Development Team helps to tell a story of impact, innovation, and strategic partnerships. You will be at the forefront of our growth journey, shaping the narrative through sales, marketing and business development initiatives and forging strategic partnerships that drive our success.

Main Responsibilities

• As a Key Account Executive at BoomGrow, you will be responsible for managing relationships with existing clients while proactively identifying new business opportunities.
• Consistently exceed targets and performance-based goals.
• Be sales-driven and resourceful in achieving set KPIs.
• Build strategic partnerships with leading hospitality groups, distributors, and retailers, leveraging relationships to expand our network.
• Possess strong skills in objection handling, persuasion, creating urgency, and operating effectively in a fast-paced environment

Requirements:

We’re looking for a dynamic and driven individual who meets the following criteria:

• A Bachelor’s degree in Business, Marketing, Culinary Arts, or a related field is preferred.
• Candidates with a strong background in Food & Beverage (F&B), Sales, or Business Development are highly encouraged to apply—equivalent experience will be considered in place of formal education.
• Minimum of 2+ years of hands-on experience in Sales or Business Development, ideally within the hospitality or sustainability sectors.
• Proven track record of achieving sales targets and driving business growth through strategic partnerships.
• Strong experience in sales prospecting techniques, including cold calling, email outreach, and social engagement.
• A data-driven mindset – comfortable working with performance metrics and market trends to guide decision-making.
• Proficiency in English is essential for cross-functional collaboration. Fluency in regional languages or dialects is a plus.
• Flexible work schedule – understanding that opportunities don’t always follow a 9-to-5 routine.
• Creative thinker who challenges the norm and brings fresh perspectives.
• Based in Johor (preferred) and willing to travel to Singapore as needed.
• Must have a valid driver’s license and a car.