Hotel Sales Manager

Mercure Penang Beach; George Town; On-site; MYR 120,000 - 180,000; Full time

Job summary

Mercure Penang Beach in Penang seeks a Hotel Sales Manager to drive revenue growth by developing relationships with corporate clients, travel agencies, and event organizers. Based at the Tanjung Bungah hotel, you will identify opportunities, prepare proposals, and coordinate with multiple departments to deliver seamless group bookings.

You will nurture existing accounts, pursue new leads, and contribute to promotional campaigns while monitoring market trends and competition.

Qualifications

• 2–3 years of hospitality/hotel sales experience
• Proven track record of meeting or exceeding sales targets
• Fluent in English; proficient in Bahasa Malaysia
• Proficient in MS Office and hotel sales CRM/software

Responsibilities

• Identify, pursue, and convert new sales leads in corporate, group, and events sectors
• Develop and maintain relationships with clients, partners, and event planners
• Prepare and deliver sales proposals, quotations, and presentations tailored to client needs
• Coordinate with housekeeping, culinary, F&B, and operations for group bookings/events
• Monitor market trends and pricing to maintain competitive position
• Assist in promotional campaigns and networking events to generate demand
• Maintain accurate records of sales activities and bookings in the CRM system
• Support sales in developing strategies and targets for market segments
• Handle inquiries with professional, detailed information on rooms, facilities, packages, and services
• Attend industry events and trade shows to promote the hotel

Skills

Sales experience

Communication skills

Fluent English

Bahasa Malaysia

CRM software

MS Office

Organizational skills

Adaptability

Group sales/MICE

Tools

CRM software

Hotel sales software

MS Office

Job description

About us

Mercure Penang Beach is a renowned hospitality establishment located in the stunning coastal area of Tanjung Bungah, Penang. We are committed to delivering exceptional service and creating memorable experiences for our guests. As part of the Mercure brand, we uphold the highest standards of hospitality whilst maintaining a warm and welcoming atmosphere that reflects the vibrant culture of Penang.

About the role

We are seeking a Hotel Sales Manager to join our sales and marketing team on a full‑time basis. This is a strategic position that plays a vital role in driving revenue growth and expanding our market presence in Penang and beyond. Reporting to the Director of Sales, you will be instrumental in developing and maintaining strong relationships with corporate clients, travel agencies, and event organisers, whilst identifying and capitalising on new business opportunities. This role is based at our hotel in Tanjung Bungah, Penang, and offers an exciting opportunity to contribute to the continued success and growth of Mercure Penang Beach.

What you’ll be doing

• Identify, pursue, and convert new sales leads and business opportunities within the corporate, group, and events sectors
• Develop and maintain strong relationships with existing clients, corporate partners, travel agencies, and event planners to ensure customer retention and repeat business
• Prepare and deliver compelling sales proposals, quotations, and presentations tailored to client needs and expectations
• Coordinate with other departments including housekeeping, culinary, food and beverage, and operations to ensure seamless delivery of services for group bookings and events
• Monitor market trends, competitor activities, and pricing strategies to maintain the hotel's competitive position
• Assist in the planning and execution of promotional campaigns, marketing initiatives, and networking events to generate awareness and demand
• Maintain accurate records of all sales activities, client interactions, and booking details in the hotel's sales management system
• Support the Sales in developing sales strategies and targets for assigned market segments
• Handle client inquiries professionally and promptly, providing detailed information about room types, facilities, packages, and services
• Participate in industry events, trade shows, and networking opportunities to build relationships and promote the hotel

What we’re looking for

• Minimum 2-3 years of sales experience in the hospitality industry, preferably in a hotel or resort setting
• Proven track record of meeting or exceeding sales targets and generating revenue
• Excellent communication and interpersonal skills with the ability to build and maintain professional relationships
• Proficiency in Microsoft Office applications and hotel sales management software or CRM systems
• Strong organisational and time management skills with the ability to handle multiple priorities
• Fluency in English; proficiency in Bahasa Malaysia
• Professional appearance and demeanour with a customer-focused mindset
• Flexibility to adapt to changing business needs and willingness to learn new skills
• Preferably, experience in group sales, MICE (Meetings, Incentives, Conferences, and Exhibitions), or event management would be advantageous

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Hotel & Accommodation Services 51-100 employees

Mercure Penang Beach is a midscale hotel located at Tanjung Bungah Beach and overlooking the Straits of Malacca, this low‑key modern hotel is 4 km from Gurney Drive promenade and 11 km from Penang Hill resort.

There’s a direct beach access with the bright rooms and suites provide free Wi‑Fi and flat‑screen TVs; upgraded units add ocean views. Enjoy breathtaking sea views and uncomplicated comfort when exploring the Pearl of the Orient when you stay with Mercure Penang Beach.

Mercure Penang Beach is a midscale hotel located at Tanjung Bungah Beach and overlooking the Straits of Malacca, this low‑key modern hotel is 4 km from Gurney Drive promenade and 11 km from Penang Hill resort.

There’s a direct beach access with the bright rooms and suites provide free Wi‑Fi and flat‑screen TVs; upgraded units add ocean views. Enjoy breathtaking sea views and uncomplicated comfort when exploring the Pearl of the Orient when you stay with Mercure Penang Beach.

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