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Head of Content

Zhihe Enterprise

Kuala Lumpur

On-site

MYR 250,000 - 300,000

Full time

2 days ago
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Job summary

A leading startup in Kuala Lumpur is seeking a Head of Content for TikTok & Short Video in Southeast Asia. The role involves shaping content strategies, managing creator operations, and tracking performance. Ideal candidates will have a strong background in TikTok content with a flare for storytelling and trend analysis.

Qualifications

  • 3+ years of experience in TikTok/Reels/Douyin content.
  • Fluent in English; Mandarin/Bahasa is a plus.
  • Strong storytelling skills with trend sensitivity.

Responsibilities

  • Lead TikTok content strategy for SEA markets.
  • Manage creators, editors, and channel operations.
  • Track performance and adjust content based on trends.

Skills

Storytelling
Trend Sensitivity
Content Strategy
TikTok Algorithm Knowledge

Job description

Job Title: Head of Content – TikTok & Short Video (Southeast Asia)

Job Type: Full-Time | Founding Team

Seniority: Mid to Senior

What You’ll Do
  1. Lead TikTok content strategy for SEA markets
  2. Manage creators, editors, and channel operations
  3. Track performance and adjust content based on trends and data
  4. Focus on topics like sports, martial arts, and traditional culture
  5. Collaborate with marketing and paid media teams
  6. Build scalable, creative workflows
What We’re Looking For
  1. 3+ years of experience in TikTok / Reels / Douyin content
  2. Strong storytelling skills and trend sensitivity
  3. Deep understanding of TikTok algorithm and audience
  4. Fluent in English (Mandarin/Bahasa is a plus)
Additional Information

This is a full-time position with a competitive salary package. We are a start-up focused on innovation, responsibility, and rapid growth. Our team values learning, creativity, and collaboration. We welcome candidates with a proven track record of launching successful products and a desire to achieve more.

Application questions include your right to work in Malaysia, expected salary, qualifications, experience as a Head of Content, language fluency, and notice period.

Company Details

We are a research-focused startup with 11-50 employees, emphasizing flexibility and team cohesion. We seek passionate individuals eager to contribute to our growth and success.

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