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- Develop and implement commercial strategies to drive revenue, margin, and profit growth for retail outlets.
- Align strategic plans with corporate goals and evolving customer expectations.
- Lead high-impact campaigns, pricing strategies, and new revenue streams.
- Manage full P&L for all outlets, including budgeting, forecasting, and cost control.
- Track key performance metrics and provide regular business insights to the CEO.
- Ensure profitability through proactive planning and performance reviews.
- Oversee daily operations, ensuring retail efficiency, SOP compliance, and excellent customer experience.
- Lead tenancy matters such as lease negotiations, renewals, and landlord relations to optimize cost and continuity.
- Plan and manage new store openings, including site feasibility, setup, staffing, and launch execution.
- Drive network expansion strategies, identifying high-potential locations and formats aligned with the brand’s growth vision.
- Improve backend processes including inventory management and merchandising.
- Drive marketing initiatives that increase footfall, sales conversion, and long-term customer loyalty.
- Utilize digital platforms and data insights to shape targeted campaigns and promotional strategies.
- Ensure a cohesive, customer-focused experience across all retail and online channels.
- Identify growth opportunities through partnerships, corporate sales, and new offerings.
- Manage relationships with publishers, sponsors, landlords, and vendors.
- Monitor market trends and competitor activity for continuous improvement.
- Strengthen team structure to ensure clear roles, improved collaboration, and resource alignment.
• Foster a culture of accountability, innovation, and agility. - Drive transformation initiatives such as process optimization, data analytics to enhance decision-making and operational efficiency.
REQUIRED EXPERIENCE
- Bachelor’s degree in Business, Marketing, Retail, or a related field.
- 10+ years of experience in retail operations, commercial leadership, and business development, including at least 5 years in a senior cross-border role.
- Proven track record in driving growth, managing P&L, and developing commercial strategies.
- Hands-on experience launching and scaling retail outlets is essential.
- Experience in book publishing or retail merchandising is a strong advantage.
- Strong skills in analytics, change management, and financial acumen.
- Effective leader with team building, good communication, negotiation, and execution abilities.
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