GTM Data Analytics

Standard Chartered; Kuala Lumpur; On-site; MYR 80,000 - 120,000; Full time

Benefits offered by this job

Flexible working options

Learning & development

Wellbeing program

Career growth opportunities

Job summary

Standard Chartered Bank, Kuala Lumpur, is seeking a GTM Analytics Associate to drive dashboard development and self-service analytics for the Straight2Bank digital channels division. You will support portfolio performance monitoring, data mapping, and reporting automation to enable data-driven decision-making across GTM initiatives.

The role requires BI, Tableau/Power BI expertise, and strong data visualization capabilities within a banking context.

Qualifications

• Education - Degree holder in a relevant field.
• Experience in business intelligence, analytics, reporting or performance management is preferred.
• Proficiency in building dashboards and reporting solutions using Tableau/Power BI or similar tools.

Responsibilities

• Develop dashboards and BI solutions for Straight2Bank adoption and performance.
• Translate reporting requirements into analytics outputs for portfolio monitoring.
• Improve stakeholder access to self-service insights.
• Maintain standardized data mappings across campaigns and reporting.
• Build Tableau dashboards for DCS scorecard and GTM performance.
• Enhance reporting efficiency through automation and reusable frameworks.

Skills

BI & Dashboards

Tableau

Power BI

Data Visualization

SQL

Data Analytics

Campaign Analytics

Education

Bachelor's degree

Data science or analytics

Tools

Tableau

Power BI

Job description

Job Summary

In Standard Chartered Bank's Corporate and Investment Bank (CIB), we are committed to being digital-first and data-driven, unlocking client value and market opportunities through innovative digital solutions that drive wallet share, deepen client engagement and deliver a world-class client experience.

Straight2Bank is Standard Chartered's trusted digital ecosystem of channels and platforms, providing clients with seamless access to cash management, trade, custody, foreign exchange and connectivity solutions across web, mobile, host-to-host and API channels. The Digital Channels Go-to-Market (GTM) function serves as the commercialization and growth management capability across the product lifecycle, translating digital capabilities into client adoption, portfolio growth and measurable business outcomes. Through portfolio strategy, client-centric value propositions, activation planning, lifecycle engagement and performance optimization, GTM maximizes the adoption, utilization and commercial value of the Bank's digital investments. As part of the GTM team, the GTM Analytics Associate supports the Digital Channels & Solutions commercialization agenda by building trusted dashboards, reporting tools and data foundations that transform complex data into accessible business intelligence. The role helps GTM Portfolio Leads monitor Straight2Bank adoption, feature usage, client engagement, campaign performance and market-level trends through reliable, self-service analytics and performance reporting.

Key Responsibilities

Strategy

• Support GTM Portfolio Leads by developing dashboards, reporting tools and business intelligence solutions that provide visibility into Straight2Bank adoption, engagement and commercialization performance.
• Translate reporting requirements into practical analytics outputs that support portfolio monitoring and performance discussions.
• Improve stakeholder access to trusted, self-service performance insights.
• Execute Data Mapping & Reporting Standards
• Maintain standardized mapping logic across Straight2Bank Group IDs, User IDs and client email addresses to support reporting, targeting and campaign analysis.
• Apply consistent data definitions, governance rules and quality controls across reporting outputs.
• Support the development of reporting views that track adoption, campaign performance and operational metrics across portfolios, markets and client segments.
• Dashboard Automation & Reporting Enhancement
• Build and maintain Tableau dashboards supporting DCS scorecard reporting and GTM performance measurement.
• Improve reporting efficiency through dashboard automation and standardized reporting frameworks.
• Continuously enhance reporting usability and accessibility based on stakeholder feedback.

Business

• Performance Visibility & Reporting
• Develop dashboards and performance reporting that provide visibility into digital initiation, feature adoption, client engagement and commercialization outcomes.
• Support GTM Portfolio Leads in monitoring portfolio performance across Group, Region and Country dimensions.
• Contribute to performance reporting used in GTM governance and business review forums.
• Data Management & Campaign Analytics
• Maintain trusted data mappings that support client targeting, campaign execution and adoption tracking.
• Provide reporting on campaign performance metrics including open rates, engagement outcomes and operational turnaround times.
• Support stakeholders with reliable data required for client outreach and adoption programmes.
• Reporting Efficiency & Decision Support
• Improve reporting efficiency by standardizing dashboards, data structures and recurring reporting processes.
• Support GTM Portfolio Leads with timely, accurate and consistent business intelligence.
• Enable data-informed decision-making through clear, accessible and actionable reporting.

Processes

• Data Mapping & Quality Management
• Maintain channels data mapping frameworks and associated governance controls.
• Conduct data quality checks to ensure accuracy, consistency and reliability of reporting outputs.
• Document reporting methodologies, dashboard logic and data definitions.
• Dashboard Development & Maintenance
• Build, maintain and enhance Tableau dashboards for DCS scorecard reporting and GTM performance measurement.
• Manage dashboard updates, refresh schedules and reporting enhancements.
• Ensure dashboards remain aligned to stakeholder reporting requirements.
• Reporting Automation & Self-Service Analytics
• Develop self-service reporting capabilities that enable stakeholders to access performance data efficiently.
• Automate recurring reporting processes where appropriate.
• Continuously improve reporting accessibility, usability and operational efficiency.

People & Talent

• Promote a culture of data-driven decision-making through accurate, transparent and accessible reporting.
• Build strong collaborative relationships across GTM Portfolio Leads, Product, Sales, Service and related stakeholder groups.
• Support knowledge sharing and adoption of self-service analytics capabilities across the GTM organization.
• Demonstrate curiosity, continuous learning and a commitment to improving business intelligence practices.
• Contribute positively to team culture, collaboration and stakeholder satisfaction.

Risk Management

• Adherence to all Group Policies and relevant legislation covering credit, operational, reputational risk among others.
• Commitment and adherence to Group Code of Conduct.
• Ensure product development aligns to internal governance frameworks that sets out the requirements for the design, implementation, and maintenance of data solutions.
• Where material changes are made to existing data solutions, ensure compliance to process change impact assessment and technology change impact assessments are completed.

Governance

• Review internal/ external audit findings on GTM processes and ensure risk closures.
• Ensure GTM strategies align with local/ global regulations on data privacy, AI usage, and content governance.
• Collaborate with legal, compliance, technology and product stakeholders for oversight, gap management and regulatory adherence.
• Contributes to the assessment of the Group’s arrangements to deliver effective governance, oversight, and controls in the business and, if necessary, oversee changes in these areas.
• Awareness and understanding of the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role.
• Willingness to ‘speak up’ in the event of any realized or perceived breach of group conduct rules or laws by colleagues.

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Lead the [Global GTM team] to achieve the outcomes set out in the Bank’s Conduct Principles: [Fair Outcomes for Clients; Effective Financial Markets; Financial Crime Compliance; The Right Environment.]
• Effectively and collaboratively identify, elevate, mitigate and resolve risk, conduct and compliance matters.

Skills And Experience

• Business Intelligence and Dashboard Development
• Tableau & Data Visualisation
• Data Management and Data quality control
• AI-assisted analytics, dashboard & reporting automation
• Advanced excel & data analysis
• Campaign & adoption performance reporting

Qualifications

• Education - Degree Holder or Higher
• Training - Minimally a bachelor’s degree in data science, analytics.
• 7-8 years of experience in business intelligence, analytics, reporting, data or performance management or related roles.
• Experience building dashboards and reporting solutions using Tableau, Power BI or similar visualization tools.
• Experience working with large datasets, reporting automation and business performance measurement.
• Experience supporting business stakeholders through reporting, data analysis and operational insights.
• Financial services, technology or digital platform experience preferred.
• Languages - English and additional languages would be a plus

Licenses / Membership Certifications

• Tableau Certification (preferred)
• Microsoft Power BI Certification (preferred)
• Data Analytics or Business Intelligence certifications (advantageous)

About Standard Chartered

We’re an international bank, nimble enough to act, big enough for impact. For more than 170 years, we’ve worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you’re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can’t wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you’ll see how we value difference and advocate inclusion.

Together We

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What We Offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.