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The Graphic Designer is responsible for developing creative artwork, product mockups, and branding solutions for promotional merchandise, corporate gifts, premiums, and retail products. The role works closely with sales, merchandising, sourcing, and production teams to ensure designs are visually appealing, brand-compliant, and suitable for mass production.
Key responsibilities
- Create and adapt artwork for promotional products and corporate gifts
- Develop creative concepts for premium items, giveaways, and retail merchandise
- Apply customer logos, branding, and marketing messages to products
- Design product packaging, hang tags, labels, inserts, and POS materials
- Prepare product renderings and visual mockups for customer presentations
- Create virtual samples showing logo placement, colors, and decoration techniques
- Support sales teams with professional product proposals and presentations
- Ensure accurate application of client brand guidelines
- Prepare print-ready artwork files for screen printing, heat transfer, embroidery, pad printing, UV printing, laser engraving, and sublimation printing
- Work closely with Business Development, Sales, Product Development, Merchandising, Sourcing, and Production and QA teams
- Prepare print-ready artwork files for:
- Screen printing
- Heat transfer
- Pad printing
- UV printing
- Sublimation printing
- Verify artwork specifications and production requirements.
Trend & Market Research
- Research design, color, material, and promotional product trends.
- Identify innovative decoration techniques and product concepts.
- Monitor competitor products and industry developments
About you
- Adobe Illustrator (essential)
- 3D product rendering tools (preferred)
- Microsoft PowerPoint
- AI image generation tools (advantageous)
- Logo application techniques
- Promotional merchandise industry knowledge
Industry Knowledge
- Logo application techniques
Soft Skills
- Creativity and commercial awareness
- Project management
- Communication and stakeholder management
- Ability to manage multiple customer projects simultaneously