General Manager (Digital Advertising Industry)

Agensi Pekerjaan Reeracoen Malaysia Sdn. Bhd.; Kuala Lumpur; On-site; MYR 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic General Manager to lead its operations in a vibrant market. This role is pivotal in steering the agency towards success by fostering a culture of creativity and collaboration. The GM will work closely with senior leadership to enhance profitability and operational efficiency while ensuring high standards of client satisfaction. With a focus on innovative advertising strategies and financial oversight, the ideal candidate will drive growth and maintain the agency's competitive edge. If you're passionate about leading teams and shaping the future of advertising, this opportunity is perfect for you.

Qualifications

• Proven experience in a senior management role within an advertising agency.
• Strong understanding of advertising strategies and market trends.

Responsibilities

• Oversee daily operations and manage all departments within the agency.
• Develop and implement strategies to acquire new business and expand existing relationships.

Skills

Leadership

Team Management

Client Relations

Creative Strategy

Financial Management

Business Development

Operational Efficiency

Education

Bachelor's Degree in Business Administration or related field

Master's Degree (preferred)

Job description

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Job Summary >
The General Manager (GM) is responsible for overseeing daily operations, managing a team, and implementing business strategies to ensure the company’s success. The GM will work closely with senior leadership to drive profitability, increase operational efficiency, and maintain high standards of customer satisfaction.

< Duties & Responsibilities >
1) Leadership & Team Management:
Lead and manage all departments within the agency, including creative, account management, media buying, and strategy teams.
Cultivate a creative, collaborative, and performance-driven environment.
Oversee recruitment, training, and professional development for staff at all levels.
Set clear performance objectives and conduct regular performance reviews.

2) Client Relations & Account Management:
Build and maintain strong relationships with key clients, understanding their advertising needs, goals, and expectations.
Ensure client satisfaction by delivering innovative advertising campaigns, meeting deadlines, and exceeding targets.
Oversee the management of client accounts and the successful execution of campaigns, from ideation to delivery.
Act as a senior point of contact for client escalation and problem resolution.

3) Creative & Marketing Strategy:
Work with creative teams to develop and implement innovative advertising strategies that align with client objectives.
Oversee the creative process to ensure high-quality, effective advertising solutions across various platforms.
Stay ahead of industry trends and ensure the agency’s advertising strategies are cutting-edge and in line with current market demands.

4) Financial & Operational Oversight:
Manage the financial health of the agency, including overseeing budgets, forecasting, and P&L management.
Drive profitability by maximizing resource utilization and controlling operational costs.
Monitor key performance indicators (KPIs) to assess the agency’s performance and implement improvements where needed.

5) Strategic Business Development & Growth:
Develop and implement strategies to acquire new business, expand existing client relationships, and explore new markets.
Identify opportunities for growth, including new service offerings, partnerships, or expansions.
Drive the agency's positioning in the competitive advertising market by ensuring strong brand presence and thought leadership.

6) Operational Efficiency:
Streamline processes across creative, client services, and other teams to ensure timely delivery of campaigns and optimal productivity.
Ensure the agency is compliant with all advertising regulations and industry standards.
Foster a culture of innovation and continuous improvement to meet both client and company objectives.

7) Industry Relations & Representation:
Represent the agency at industry events, conferences, and networking opportunities.
Keep the agency at the forefront of industry trends, emerging technologies, and best practices in advertising.