Field & Channel Marketing Manager (APAC)

iProov; Kuala Lumpur; Remote; MYR 80,000 - 120,000; Full time

Job summary

A leading technology firm is hiring a Field & Channel Marketing Manager for the APAC region, focusing on engaging stakeholders and driving demand through innovative marketing strategies. This role offers full responsibility for regional marketing initiatives and the opportunity to work in a fully remote environment, making it ideal for results-driven marketing professionals passionate about cybersecurity.

Benefits

Annual Leave plus Public Holidays

Local contract aligned to local employment laws

Growth Shares allocated after passing probation

Work overseas for up to 2 weeks

Award winning L&D platform with personal training budgets

Free Barista Coffee/Tea, biscuits with fruit

Discounts and free online well-being sessions

Qualifications

• 5-7 years of experience managing field and/or channel activities.
• Experience in marketing software solutions.
• Understanding of enterprise cybersecurity buyers.

Responsibilities

• Develop and execute regional marketing strategies to drive pipeline growth.
• Own execution of regional events like conferences and roundtables.
• Monitor marketing performance and optimize based on insights.

Skills

Interpersonal skills

Communication skills

Collaboration

Job description

Field & Channel Marketing Manager (APAC) at iProov

Field & Channel Marketing Manager (APAC)

About iProov

iProov is the world leader in biometric verification. We are on a mission to make the world a safer place for businesses and consumers and work with fantastic customers across a number of industry sectors - organisations using our technology include the US Department of Homeland Security, the UK Home Office, the NHS, Eurostar, the Australian government, the Singapore government, UBS and many more.

Diversity at iProov is about reflecting the customers we serve, holding the principles of equality and inclusion at the heart of everything we do and all that we stand for, embracing differences, creating possibilities, and growing together. We aim to foster a culture where individuals of all backgrounds feel confident in bringing their whole selves to work, feel included and their talents are nurtured, empowering them to contribute fully to our purpose.

The Role

Reports to: VP, Global Demand Generation

Location: ASEAN Countries (Fully Remote)

Comp: Negotiable (Base) + Company Performance Bonus + Growth Shares + Global iProov Benefits

iProov has continued to scale rapidly this year and is currently hiring a Field & Channel Marketing Manager for the APAC region to join our Marketing function.

The Field and Channel Marketing Manager’s (APAC) primary responsibility will be to partner with internal GTM and external channel partner stakeholders in the regions to increase awareness and generate demand.. This is a results-oriented role, responsible for the design, coordination, and execution of marketing initiatives for the APAC region.

How you can make an impact

• Develop and execute integrated regional marketing strategies to drive pipeline and revenue growth, aligning with Sales, BDRs, and Channel teams on GTM initiatives.
• Work across the GTM org to plan and execute multi-touch, account-based engagement programs, leveraging intent data and firmographics to engage high-priority accounts.
• Own end-to-end execution of regional events, including conferences, executive roundtables, and partner-led activations, ensuring seamless pre-event promotion, in-event engagement, and post-event follow-up to support brand awareness and demand generation.
• Act as a strategic partner to Sales, designing programs to generate and accelerate pipeline.
• Monitor marketing performance, optimizing tactics based on data-driven insights, and manage the regional marketing budget to maximize ROI.
• Experiment with emerging field marketing trends, digital engagement tactics, and AI-driven personalization to continuously improve regional marketing effectiveness.
• Have the opportunity to travel – between 10% and 25% of the time.

What we would like to see for you

• Familiarity with identity, cybersecurity or relevant experience in marketing software solutions; 5-7 years of experience managing field and/or channel activities with particular expertise in both in-person and virtual events.
• A passion for innovation and creativity, an innate ability to think outside of the box.
• An understanding of, or willingness to learn about, enterprise cybersecurity buyers, their behaviour, and the channels to best reach and influence them.
• Ability to work collaboratively across business units with an emphasis on supporting Regional Sales Leaders in the APAC.
• Ability to thrive in a fast-paced, collaborative, creative, results-driven environment.
• Strong interpersonal and communication skills.
• Dedication and accountability to achieving results and a desire for continued success.
• A positive attitude, friendly outgoing demeanour, and willingness to take a few risks.
• Annual Leave plus Public Holidays (more holiday with service - up to an extra 5 days off per year based on your continuous service)
• Local contract aligned to local employment laws
• Localised mandatory benefits through our partner Deel
• Growth Shares allocated after passing probation (6 months of service)
• Work Overseas Perk - Work globally for up to 2 weeks
• Award winning L&D platform with personal allocated training budgets
• Fully Remote Working environment
• Free Barista Coffee/Tea, biscuits with fruit in the WeWork office
• Free access to WeWork discounts and free online well-being sessions