Executive - Marketing & Communications

Malaysian Association of Hotels; Selangor; On-site; MYR 30,000 - 60,000; Full time

Job summary

Join a prestigious organization dedicated to enhancing the hotel industry's image in Malaysia. This role offers an exciting opportunity to manage social media platforms, develop engaging content, and execute strategic marketing initiatives. You will play a vital role in communicating the Association’s activities and building strong relationships with media and influencers. If you are passionate about marketing and public relations, and eager to make a significant impact in the tourism sector, this position is perfect for you. Embrace the chance to work with a leading organization committed to high standards of service quality.

Qualifications

• Proven experience in managing social media platforms and creating engaging content.
• Strong communication skills with a knack for public relations and marketing strategies.

Responsibilities

• Manage and maintain all social media platforms for MAH & MAHTEC.
• Develop and execute strategies for social media marketing and PR activities.

Skills

Social Media Management

Content Creation

Public Relations

Marketing Strategy

Budget Management

Education

Bachelor's Degree in Marketing or Communications

Relevant Certifications in Digital Marketing

Tools

Graphic Design Software

Social Media Analytics Tools

Job description

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Responsibilities

• Project a positive image by communicating MAH activities among its members and in the tourism industry.
• Maintain and manage all social media platforms for MAH & MAHTEC, providing current information and news updates regularly.
• Develop budgets and execute strategies for social media marketing, including content management to promote the Association’s image, increase awareness, and build good rapport.
• Prepare communication collaterals and promotional materials such as press releases, speeches, media briefings, Q&As, digital marketing content, and social media posts aligning with the Association’s objectives.
• Create marketing materials for various media platforms, including brochures, banners, advertisements, corporate gifts, and in-house collaterals.
• Generate creative ideas and concepts for engaging social media content, including images, videos, and infographics.
• Recommend, utilize, and optimize communication platforms to engage different audiences and market segments.
• Develop PR strategies and activities to enhance the brand, including member and media engagement, events, and inquiries.
• Build and maintain strong relationships with media, influencers, and KOLs to ensure good coverage of the Association and its programs.
• Collaborate with government ministries and media outlets for promotion of the hotel industry through publications and advertisements.
• Stay informed about industry trends and societal stimuli.
• Monitor media outlets daily to gather industry information and share updates with members via MAH News.
• Perform any other tasks assigned by the CEO as needed.

About the Organization

The Malaysian Association of Hotels (MAH) is the umbrella body for hotels in Malaysia, established in 1974. It has over 1,000 members representing more than 150,000 rooms across Malaysia, working with private sectors and government agencies like the Ministry of Tourism & Culture Malaysia. MAH is recognized as a National Hotel Association, committed to high standards of service quality recognized nationally and internationally.

MAHTEC SDN BHD (MAHTEC) is a subsidiary of MAH, involved in...

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