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Executive, Marketing (Communications)

7 Eleven

Kuala Lumpur

On-site

MYR 150,000 - 200,000

Full time

Yesterday

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Job summary

A leading convenience store chain in Malaysia seeks a Marketing Executive to handle campaign planning, POSM development, and digital coordination. You will work closely with various stakeholders to implement marketing strategies effectively. This role requires a Bachelor's Degree in marketing and 1-2 years of relevant experience.

Benefits

Medical Benefits

Parking

Phone Benefits

Petrol Card

Staff Discount

Qualifications

1-2 years experience in brand marketing, preferably in F&B, FMCG, or retail environments.
Strong project management and execution skills.
Proficient in Microsoft Office (Excel, PowerPoint, Word).

Responsibilities

Support end-to-end planning and rollout of marketing campaigns.
Manage development of point-of-sale materials.
Liaise with digital team for campaign content.

Skills

Project Management

Creative Thinking

Communication Skills

Attention to Detail

Education

Bachelor’s Degree in Marketing or Business Administration

Tools

Microsoft Office

Add expected salary to your profile for insights

Responsibilities:

1. Campaign Planning & Execution
• Support the end-to-end planning and rollout of 360° marketing campaigns driven by the Merchandising Department, including promotions, co-branded launches, and new product rollouts.
• Coordinate with internal stakeholders, suppliers, agencies, and designers to manage timelines, approvals, and asset development.
• Ensure campaign materials are effectively deployed across POSM, in-store TV, My7E app notifications, social media, and digital platforms.

2. POSM Development & Visual Merchandising
• Manage the development of point-of-sale materials (POSM) — including posters, wobblers, shelf talkers, and promotional signage — from briefing to printing and distribution.
• Ensure timely and accurate artwork delivery based on store distribution lists.
• Conduct store audits to validate compliance and gather field feedback for continuous improvement.
• Work closely with the Operations and Supply Chain teams to coordinate the timely delivery and rollout of campaign-related materials.

3. Digital & Social Content Coordination
• Liaise with the digital team or agency to align paid media content with campaign objectives.
• Coordinate content creation, including social posts, product highlights, and promotional videos, in line with campaign messaging and branding.
• Monitor digital campaign performance (engagement, reach, click-through rates) and provide insights for optimization.

4. Supplier & Stakeholder Collaboration
• Act as the marketing point-of-contact for supplier-led campaigns under Merchandising, ensuring all agreed commitments (e.g., visibility, POSM support, timelines) are fulfilled.
• Provide creative feedback, manage artwork submissions, and align campaign expectations between internal and external stakeholders.
• Conduct regular check-ins with the Merchandising team to align on product pipelines, promo schedules, and campaign readiness.

5. Reporting & Budget Tracking
• Track and compile campaign performance metrics, such as average transaction value (ATV), average per sales day (APSD), sell-through rates, and promotional redemptions.
• Manage PR/PO documentation, tracking spend vs. forecast.
• Support in preparing weekly sales communication updates and monthly marketing reports for internal reviews.

Job requirements:
• Bachelor’s Degree in Marketing, Business Administration, or equivalent.
• 1–2 years of experience in brand marketing, preferably in F&B, FMCG, or retail environments.
• Strong project management and execution skills with attention to detail.
• Creative thinking with good visual and design sensibility.
• Strong interpersonal and communication skills to manage cross-functional stakeholders.
• Proficiency in Microsoft Office (Excel, PowerPoint, Word)

How do your skills match this job?

Your application will include the following questions:

Which of the following statements best describes your right to work in Malaysia? What's your expected monthly basic salary? Which of the following types of qualifications do you have? How many years' experience do you have as a marketing executive? How many years of digital marketing experience do you have? Do you have FMCG marketing experience? Do you have FMCG retail experience?

Retail & Consumer Products More than 10,000 employees

About Us

7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn Bhd is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and has been a prominent icon for over 30 years. 7-Eleven Malaysia is the single largest convenience store chain with more than 2,400 stores nationwide, serving over 900,000 customers daily.

In line with our business expansion plans, we are always on the lookout for dynamic and vibrant talents who are keen to build their career with 7-Eleven Malaysia.

Our Vision

To be the best retailer of convenience

Our Mission

To consistently serve the changing needs of customers for their convenience

Our Core Values

Understand: We seek to understand the needs of stakeholders & the company to make the best (balanced) decisions

Simplify: We work towards making things convenient for people to increase the effectiveness of our solutions

Solve: We find ways to resolve issues that prevents us from delivering value to those we serve

Connect: We communicate to manage people’s expectations in the most effective manner