Executive, Branding & Communications

MSIG Malaysia; Kuala Lumpur; Hybrid; MYR 30,000 - 45,000; Full time

Job summary

A leading company in the insurance sector is seeking a Brand & Communication Associate to assist in executing strategies to enhance brand awareness across digital platforms. The role will involve monitoring campaign performance, supporting corporate communication efforts, and participating in various corporate events. Ideal candidates will have a degree in communications and some experience in digital media or communications.

Benefits

Medical

Education Support

Dental Vision

Insurance Coverage

Car and Housing Loan Interest Subsidy

Hybrid Workplace

Birthday Leave

Long Service Award

Company Annual Dinner

Sport Club

Qualifications

• Minimum 1-2 years experience in digital/communication/insurance industry.
• Digital and Social-Media Savvy with skills in Google Analytics and SEO.
• Degree in Communications or related field is required.

Responsibilities

• Assist in executing digital campaigns to enhance brand awareness.
• Support Corporate Communications in events and CSR activities.
• Monitor and report on digital platform performance.

Skills

Digital and Social-Media Savvy

Proof reading

Copywriting

Promotional experience

Education

Degree in Communications / Media Relations / Advertising or related disciplines

Tools

Google Analytics

Search Engine Marketing

Search Engine Optimisation

Job description

Location: Kuala Lumpur (HO) / Penang Branch

Job Purpose:

• Contribute and assist in executing Brand & Communication strategies in accordance to company’s business strategies to enhance/promote MSIG brand, increase awareness and provide support through traditional and digital media platform, and other communication touch points such as corporate social responsibility/ sustainability and corporate events.

Accountabilities:

• Assist in implementing agreed Communication Plan and Content outreach – for digital/ online (not limited to website and social media platforms).
• Assist in executing digital/ online campaigns to drive brand and product awareness to corporate website and MSIG Online (B2B e-commerce site).
• Assist in executing digital/ online campaigns to drive download and registration of MY MSIG App.
• Assist in monitoring and reporting on digital platforms’ performance and analytics.
• Assist in social media communications and content planning.
• Support in development and content review for corporate materials (not limited to digital materials).
• Support Corporate Communications team in Business Continuity & Crisis Communication.
• Support the department in Corporate events – such as (but not limited to) Product / Service Launches, Business Unit functions and any other major corporate activities such as Corporate Social Responsibility (CSR) and Sustainability Programmes.
• Procurement activities for corporate gifts, stock control and expense monitoring.

Requirements:

• Degree in Communications / Media Relations / Advertising or related disciplines.
• Minimum 1-2 years working experience preferably in digital / communication / insurance industry.
• Digital and Social-Media Savvy (Google Analytics, Search Engine Marketing, Search Engine Optimisation).
• Proof reading / copywriting skills.
• Practical experience and knowledge in promotional / events / branding.

Benefits:

Medical, Education Support, Dental Vision, Insurance Coverage, Car and Housing Loan Interest Subsidy, Hybrid Workplace (depends to nature of role), Birthday Leave, Long Service Award, Company Annual Dinner, Sport Club.