Data Analyst

S Ecosystem (M) Sdn Bhd; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading company in Malaysia is seeking a Data Analyst to enhance user experience on the Senheng app. The role involves conducting in-depth analysis of user behavior, creating dashboards, and collaborating with cross-functional teams. Ideal candidates will have a Bachelor's Degree in relevant fields and at least 3 years of experience in data analysis.

Qualifications

• 3+ years of experience in data analysis.
• Experience integrating data from Google Analytics and Customer Data Platforms.
• Proficiency in data visualization tools is an advantage.

Responsibilities

• Conduct in-depth analysis of user behavior and preferences.
• Create and assemble dashboards for business units.
• Build predictive models to forecast user behavior.

Skills

Data analysis

Attention to detail

Proactive attitude

Education

Bachelor's Degree in Data Analytics, Mathematics, Computer Science, Statistics

Tools

GA4

Customer Data Platform Analytics

MS Office

Job description

The Data Analyst should have a strong background in business and marketing data analysis, capable of developing and implementing data-driven solutions to enhance the user experience on the Senheng app.

Responsibilities

1. Conduct in-depth analysis of user behavior and preferences to support app development and marketing strategies.
2. Create and assemble dashboards using current data provider platforms for respective business units.
3. Build predictive models in collaboration with data vendors to forecast user behavior and engagement.
4. Develop and implement data-driven solutions to improve the user experience on the Senheng app.
5. Collaborate with cross-functional teams including product, engineering, and marketing to identify and prioritize data-driven decision-making opportunities.
6. Communicate insights and findings clearly and concisely to stakeholders.
7. Coordinate with data vendors to collect, clean, and analyze large datasets to uncover insights and patterns that inform business decisions.
8. Manage the building of predictive data models for various business units in partnership with data vendors.
9. Create visualizations and other data representations to effectively communicate insights.

Requirements

• Bachelor's Degree in Data Analytics, Mathematics, Computer Science, Statistics, or related fields.
• 3+ years of experience in data analysis, focusing on integrating data from Google Analytics and Customer Data Platforms.
• Proficiency in GA4, Customer Data Platform Analytics, MS Office (Word, Excel, Access, PowerPoint); experience with data visualization tools is an advantage.
• Attention to detail and meticulousness.
• Proactive and self-driven attitude.