Ecommerce Performance Marketing Lead

Intrepid; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Comprehensive insurance

Ample leave

Intrepid Academy training

Job summary

Intrepid Asia is seeking a Performance Marketing Executive based in Malaysia to drive paid campaigns across Shopee, Lazada, TikTok, Google Shopping and social channels.

You will own client relationships, develop marketing plans with KPIs, optimize budgets, run A/B tests, and deliver real-time reporting. The ideal candidate has 1–2 years in digital marketing, strong analytics, fluent English, and experience with Google Ads or eCommerce marketplace ads.

Qualifications

• Bachelor's degree in Marketing, Business or related field is required.
• 1–2 years in digital marketing/e-commerce marketing with platforms or agency/e-commerce enabler experience.
• Extensive knowledge of Google Ads or eCommerce Marketplace Ads (Lazada/Shopee) is essential.
• Facebook and TikTok Ads experience is a plus; strong budgeting and negotiation skills with vendors.
• Experience in tracking (GA, GTM, Facebook Pixel, UTM) and analytics platforms is required.
• Fluent English and relevant certifications in Meta/Google Ads are advantageous.

Responsibilities

• Set up, manage, and optimize campaigns across Shopee, Lazada, TikTok, Google Shopping, and social media.
• Collaborate with client teams to develop marketing plans and KPIs and provide ongoing reporting.
• Manage revenue delivery and budgets with daily optimization and real-time targeting recommendations.
• Create A/B testing frameworks and implement them for growth.
• Provide analytics and performance reporting to clients with insights for optimization.

Skills

English fluency

Digital marketing

Media planning

Budget management

Data analysis

Client management

Adaptability

Team collaboration

Education

Bachelor's degree in Marketing / Business / related field

Tools

Google Ads

Facebook Ads

TikTok Ads

Google Analytics

Google Tag Manager

Facebook Pixel

UTM tracking

Campaign Manager

Job description

Intrepid Asia is seeking a Performance Marketing Executive based in Malaysia to drive paid campaigns across Shopee, Lazada, TikTok, Google Shopping and social channels.

You will own client relationships, develop marketing plans with KPIs, optimize budgets, run A/B tests, and deliver real-time reporting. The ideal candidate has 1–2 years in digital marketing, strong analytics, fluent English, and experience with Google Ads or eCommerce marketplace ads.