Social Media Officer (Malaysia)

Somethinc - BeautyHaul; Kuala Lumpur; On-site; MYR 30,000 - 60,000; Full time

Job summary

An established industry player in the beauty sector is seeking a dynamic Social Media Officer to elevate their brand presence. This role involves crafting engaging content for platforms like Instagram and TikTok, interacting with audiences, and analyzing social media insights. The ideal candidate will thrive in a creative environment, have a passion for beauty, and be comfortable in front of the camera. Join a forward-thinking company that fosters innovation and aims for unicorn status in the beauty industry, where your contributions will have a significant impact on growth and engagement.

Qualifications

• Experience in managing social media platforms and content creation.
• Fluent in Malay and English with a knack for catchy copy.

Responsibilities

• Create and publish engaging content for Instagram and TikTok.
• Interact with the audience and respond to social media inquiries.

Skills

Social Media Management

Content Writing

Video Editing

Fluency in Malay

Fluency in English

Tools

Capcut

VN

Job description

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

About the job: Social Media Officer (Malaysia)

About The Company

Beautyhaul is one of the fastest-growing beauty companies in Indonesia, aspiring to be the largest vertically integrated beauty ecosystem from supply to retail.

Our first brand, Somethinc, founded in 2019, is currently the #1 skincare brand in e-commerce and modern trade with over 1 million social media followers. Our offline/online commerce platform, Beautyhaul, supports multiple brands directly reaching our customers. We are incubating more business models within our platform and aim to be a strong regional player in the South Asia beauty industry.

Job Description :

1. Write captions, edit, and publish engaging content (images & videos) for Instagram Stories, Reels, and TikTok aligned with brand identity.
2. Interact with the audience and respond to questions and comments on our social media pages promptly and accurately.
3. Coordinate with internal teams to create advertising posts for events, open roles, and product launches.
4. Track and report on social media insights such as traffic, engagement, shares, and conversion rates.
5. Experience in handling KOLs (Key Opinion Leaders).
6. Compile customer reviews for content material.

Requirements :

1. Experience in managing social media platforms and content writing/copywriting.
2. Experience working at a creative agency or within the beauty industry.
3. Fluent in Malay and English, with proven experience in creating English copy/content.
4. Up-to-date with Malaysian trends, with the ability to craft catchy and persuasive words.
5. Comfortable being in front of a camera.
6. Skilled in basic video editing using tools like Capcut or VN.
7. Willing to work full-time from Petaling Jaya, Selangor, Malaysia (five days a week).

Please attach your portfolio or social media accounts (Instagram/TikTok).

We foster a 'CREATED' culture (Collaborative, Responsible, Efficient, Agile, Tough, Extraordinary, Detailed). We seek passionate individuals eager to disrupt the traditional beauty industry with product innovation and non-linear growth, aiming to build a profitable startup into a unicorn company, continuously learning and doing the right thing.