Marketing Manager

KV Distributors; Kuching; On-site; MYR 30,000 - 70,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to lead strategic marketing initiatives and drive business growth. In this role, you will develop and execute marketing plans, analyze market trends, and oversee product launches. Your expertise in consumer insights and strong leadership skills will be crucial in managing relationships with agencies and optimizing marketing performance. If you are passionate about marketing and have a proven track record in the FMCG sector, this is an exciting opportunity to make a significant impact in a vibrant team environment.

Qualifications

• 5+ years of marketing experience, preferably in FMCG.
• Proficiency in Mandarin, English, and Malay required.

Responsibilities

• Develop and execute marketing plans to achieve sales targets.
• Analyze market trends and consumer insights for strategy formulation.

Skills

Analytical Skills

Project Management

Leadership

Communication Skills

Education

Diploma in Marketing

Bachelor's in Business

Tools

Microsoft Office

Digital Marketing Tools

Job description

Develop and execute strategic marketing plans to achieve business objectives and sales targets.

Analyze consumer insights, market trends, and competitor activities to inform marketing strategies.

Lead new product development and launches in collaboration with R&D, sales, and supply chain.

Oversee the creation of compelling content and creative assets aligned with brand guidelines.

Manage relationships with advertising, media, and research agencies.

Track and report on marketing performance, ROI, and KPIs; optimize strategies based on data.

Collaborate with the sales team to support trade marketing and promotional activities.

Monitor budgets and ensure efficient allocation of resources across initiatives.

Requirements:

Diploma or above in Marketing, Business, or related field

5 years or above of marketing experience, preferably in the FMCG industry

Proficiency in Mandarin, English, and Malay (spoken & written). We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.

Proficiency in Microsoft Office (Excel, PowerPoint, Word)

Strong analytical, project management, and leadership skills

Excellent communication and interpersonal abilities

Familiarity with digital marketing tools and market research