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A fast-growing property developer is seeking a Sales and Marketing Manager to drive sales strategies and marketing campaigns. The ideal candidate will have a strong background in real estate and proven success in meeting sales targets. This role involves collaborating with various teams to enhance brand presence and customer engagement while ensuring compliance with regulations.
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Develop, lead, and implement comprehensive sales strategies to achieve project-specific and company-wide sales targets.
Drive take-up rate performance across all projects, including launch planning, pricing strategy, and promotional activities.
Manage property launches, sales gallery set-up, and agent briefing sessions.
Build rapport with property agents, channel partners, and bulk purchasers, both locally and internationally.
2. Marketing & Campaign Planning
Plan and execute 360° marketing campaigns (above-the-line & below-the-line), including digital and social media advertising, PR activities, and lead generation.
Collaborate with creative agencies, media partners, and internal stakeholders for campaign execution.
Analyze ROI and performance of campaigns and adjust strategies based on analytics and market response.
3. Branding & Corporate Identity
Ensure brand consistency across all communication materials, digital assets, and marketing touchpoints.
Work closely with the Corporate Communications and Branding team to maintain a unified and impactful brand presence.
Support branding efforts for new business arms (e.g., healthcare, ESG-driven developments) in line with Group direction.
Oversee digital campaigns including Google Ads, Facebook/Instagram Ads, SEO, and website content.
Monitor and analyze lead funnel performance, from digital leads to conversion.
Support CRM initiatives and customer journey mapping for enhanced engagement.
5. Market Research & Competitor Analysis
Conduct market research and competitor benchmarking to develop effective product positioning and sales strategies.
Evaluate market trends and customer needs to recalibrate unsold units or introduce new offerings.
6. Customer Experience & Problem Solving
Handle high-level purchaser concerns and coordinate closely with Sales Admin and Customer Service departments.
Ensure a positive buying experience and enhance post-sale engagement with buyers.
7. Reporting & Compliance
Prepare and present weekly/monthly sales reports to senior management.
Ensure compliance with SOPs, marketing guidelines by KPKT, Bank Negara regulations, and internal audit requirements.
Requirements:
Min Diploma in Marketing, Business Administration, Real Estate, or related field.
Minimum 5 years of working experience in a similar capacity within a reputable or public-listed property development company.
Proven track record in meeting or exceeding sales targets.
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Your application will include the following questions:
We are a fast-growing property developer. Every of our development is a promise to make a difference as well as an assurance of sustainable living with long-term value.
We believe that property should be accessible to all so that people can focus on what is important to them: living life to the fullest. Central to this philosophy is a desire to build places that people are drawn to, thriving communities that people want to live in and invest in. That is why we focus all our attention on one key goal: building good.
Our pledge to ‘building good’ demands participation and that is why people are at the core of our business.
What can I earn as a Sales and Marketing Manager?