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An established industry player is seeking a dynamic Marketing Executive to support their marketing operations and drive sales growth. In this role, you will collaborate with various teams to develop integrated marketing plans, manage digital branding, and conduct insightful market research. Your creativity will shine as you conceptualize engaging visuals and coordinate promotional events. If you're passionate about marketing and ready to make an impact in the property development sector, this opportunity is perfect for you!
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Support the Marketing Manager in planning and supervising marketing operations to meet sales and revenue targets.
Coordinate with the Brand Manager in developing integrated marketing plans and budget allocation.
Maximize marketing returns and ensure marketing expenses are kept below the approved percentage of annual sales.
Conduct competitor and customer surveys to prepare insightful market research and pricing reports, aiding in the formulation of competitive and attractive pricing strategies.
Recommend cost-effective promotional activities based on performance analytics and industry trends.
Manage digital branding across all platforms (website/microsite, social media, Google Ads, email marketing, etc.).
Implement SEO strategies to enhance organic traffic and lead conversion on property landing pages.
Analyze website traffic and campaign performance using tools like Google Analytics, Search Console, and SEMrush.
C) Content & Creative Development
Conceptualize and design engaging, brand-consistent visuals for digital and traditional channels.
Collaborate with creative teams and external agencies on campaign strategies and creative direction.
Create, manage, and distribute marketing collateral (leaflets, posters, e-newsletters, social media assets).
Ensure all materials are accurate, aligned with brand messaging, and delivered on time.
Assist in planning and implementing events, roadshows, property launches, and promotional activities.
Attend and respond to sales inquiries; liaise with potential buyers to convert leads into sales.
Coordinate with legal, finance, and sales departments to ensure smooth documentation and transactions.
Ensure marketing expenses remain within the approved percentage of sales revenue.
E) Administrative & Reporting
Prepare marketing reports, sales forecasts, and authority submission documents as required.
Support day-to-day administrative tasks related to marketing and ad-hoc assignments by superiors.
Requirements:
Diploma/Degree in Business Administration, Marketing, or related fields.
Experience in marketing within property development companies is preferred.
Event management and coordination experience.
Graphic design experience is an added advantage.
Proficient in written and spoken English, Bahasa Malaysia, and Chinese.
Good communication and interpersonal skills.
Good presentation skills and result-oriented mindset.