Assistant Marketing Manager

SK Jewellery Sdn Bhd; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading jewellery company in Kuala Lumpur is seeking an Assistant Marketing Manager to drive marketing strategies, manage digital initiatives, and collaborate on brand positioning. The ideal candidate will have a strong background in marketing, particularly in the luxury or retail sectors, and be proficient in Mandarin. Join a dynamic team and contribute to exciting campaigns and brand growth.

Benefits

Medical

Dental

Attendance Allowance

Food Allowance

Staff Purchase

Insurance

Qualifications

• At least 3 years of relevant marketing experience.
• Experience in luxury, retail, or jewellery industry is a plus.

Responsibilities

• Plan and execute 360° marketing strategies and campaigns.
• Manage digital marketing initiatives and social media content.
• Monitor and analyze campaign performance for improvements.

Skills

Organizational Skills

Project Management

Digital Marketing

Communication

Proficiency in Mandarin

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in Business

Tools

Microsoft Office

Job description

Plan and execute 360° marketing strategies and campaigns to drive sales, footfall, and brand awareness.

Manage digital marketing initiatives, including social media content and performance advertising.

Collaborate with retail operations to plan and implement in-store promotions, events, and activations.

Liaise with creative agencies, media partners, and internal teams to ensure timely and impactful campaign delivery.

Monitor and analyse campaign performance, providing insights and recommendations for continuous improvement.

Drive product launch activities, public relations efforts, and influencer partnerships to strengthen brand positioning.

Track market trends and competitor activities to identify opportunities for brand growth and differentiation.

Support CRM initiatives and customer loyalty programs to enhance engagement and retention.

Requirements:

• Bachelor's degree in Marketing, Communications, Business or a related field.
• At least 3 years of relevant marketing experience; luxury, retail, or jewellery industry experience is a plus.
• Strong organizational and project management skills.
• Good understanding of digital marketing, branding, and communication strategies.
• Proactive, detail-oriented, and results-driven.
• Strong communication skills; proficiency in Mandarin is required to liaise with Mandarin-speaking teams or partners.
• Able to work well both independently and as part of a team.

Additional Information:

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Your application will include the following questions:

• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as an Assistant Marketing Manager?
• How many years of project management experience do you have?
• How many years of digital marketing experience do you have?
• How would you rate your Mandarin language skills?
• Which of the following Microsoft Office products are you experienced with?

Company Overview: SK Jewellery Group, a prominent jewellery leader in the region, has established a strong portfolio of brands and a visible retail presence in Singapore and the surrounding regions. To support its business expansion, the company seeks talented individuals who share ingenuity, energy, and drive for success to join this dynamic team.

Perks and Benefits include Medical, Dental, Attendance & Food Allowances, Staff Purchase, Insurance, and more.