Digital Marketing

LS FAMILY SDN BHD; Ipoh; On-site; MYR 40,000 - 60,000; Full time

Job summary

A leading company in digital marketing seeks a Digital Marketing Specialist to enhance brand awareness and audience engagement. The role involves planning and executing marketing strategies, creating engaging content, and analyzing campaign performance across various platforms.

Benefits

Annual Leave

Bonus & Increment

Training Provided

Qualifications

• 2+ years of experience in digital marketing or social media management.
• Proficiency in spoken and written Mandarin, Malay, and English.

Responsibilities

• Plan and execute digital marketing strategies to enhance brand awareness.
• Create and manage engaging social media content across multiple platforms.
• Monitor and analyze campaign performance for optimization.

Skills

Communication

Analytical Skills

Time Management

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Digital Media

Bachelor’s degree in Graphic Design

Bachelor’s degree in Communications

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

CapCut

Adobe Premier Pro

Job description

Qualifications:
-Bachelor’s degree in Marketing, Digital Media, Graphic Design, Communications, or a related field.

Experience:
-2+ years of experience in digital marketing, social media management, or creative content design.

Language:
-Proficiency in spoken and written Mandarin, Malay and English.

Skills:
-Strong communication skills to collaborate with team members.
-Familiarity with Google Ads, Facebook Ads Manager.
-Ability to create engaging short-form video content.
-Excellent written and verbal communication skills.
-Strong analytical skills with the ability to interpret data and adjust strategies accordingly.
-Expertise in multimedia software.
-Experienced leader and collaborator.
-Time management skills to reach project milestones.

Software skills requirement:
-Adobe Illustrator
-Adobe Photoshop
-Adobe InDesign
-Video Editing software/app: CapCut/剪映, Adobe Premier Pro

Job Summary:
The Digital Marketing Specialist is responsible for planning and executing digital marketing strategies to enhance brand awareness, audience engagement, and market impact. Role requires strong creativity, design, and visual content skills to create high-quality posters, banners, ads, and social media content. Proficiency in social media management tools, digital advertising platforms, and data analysis is essential for optimizing marketing performance.

-Develop and execute digital marketing campaigns across multiple platforms, including Facebook, Instagram, TikTok, 小红书 and etc.
-Create and manage engaging social media content, including static posts, carousels, stories, and short videos.
-Monitor and analyze campaign performance, optimizing content for maximum reach and engagement.
-Collaborate with the content and marketing team to ensure brand consistency and a unified digital strategy.
-Create visually appealing graphics, animations, videos, and other multimedia assets using software tools like Adobe Creative Suite.
-Collaborate with the team to understand project requirements, objectives, and target audience.
-Manage multiple design projects simultaneously, prioritize tasks, and meet deadlines effectively.

-Annual Leave
-Bonus & Increment
-Training Provided