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A leading company in the retail and consumer products sector is seeking a Senior E-commerce Executive to elevate their online sales and optimize user experience. The role involves strategizing sales initiatives, managing website efficiency, and executing customer engagement campaigns. The ideal candidate will have a solid background in e-commerce sales and digital marketing, with strong analytical skills to drive performance and enhance conversion rates.
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As our direct-to-customer (DTC) e-commerce business grows, we require a Senior E-commerce Executive to drive website sales, optimize the user experience, and manage digital promotions effectively. This role will be critical in enhancing the performance of our dotcom platform, ensuring seamless operations, and executing strategies to increase conversion rates and revenue.
Key Objectives:
Increase online sales and revenue through performance-driven strategies.
Enhance user experience and conversion rates on the e-commerce website.
Optimize digital promotions to drive engagement and customer retention.
Leverage data analytics to refine marketing and sales strategies.
Job Responsibilities:
Develop and implement strategic initiatives to boost online sales and increase revenue.
Identify opportunities to enhance pricing, promotions, and bundling strategies.
Collaborate with marketing team to ensure all sales-driven campaigns are optimized for maximum ROI.
Work with procurement team to align online inventory with demand trends.
Identify and resolve factors affecting cart abandonment rates and purchase friction points.
Monitor industry and competitor trends to adjust pricing and sales tactics accordingly.
Website Management & Optimization
Oversee daily website operations, ensuring seamless customer experience and functionality.
Work with developers to enhance site performance, speed, and mobile responsiveness.
Optimize UI/UX design, navigation, and content layout for better engagement and conversions.
Ensure accurate and up-to-date product listings, descriptions, pricing, and availability.
Conduct A/B testing on landing pages, checkout flows, and product pages to improve performance.
Troubleshoot and resolve technical issues related to the e-commerce platform.
Digital Promotions & Customer Engagement
Plan and execute e-commerce promotions, flash sales, and seasonal campaigns.
Align promotional efforts with social media, paid ads, and influencer marketing strategies.
Implement email marketing and push notification strategies to re-engage potential buyers.
Analyze and optimize customer journey touchpoints for improved engagement.
Data Analysis & Performance Tracking
Track and analyze key e-commerce metrics (traffic, conversion rate, average order value, etc.).
Identify bottlenecks and optimize conversion funnels to enhance performance.
Prepare monthly performance reports with actionable insights for improvement.
Conduct competitive analysis and market research to adapt strategies accordingly.
Customer Experience & Support Coordination
Work with customer support teams to address order fulfillment issues and customer concerns.
Improve post-purchase experience with efficient return/exchange processes and customer service touchpoints.
Ensure a seamless shopping experience across desktop, mobile, and app platforms.
Job Requirements:
· Bachelor’s degree in E-commerce, Business, or Marketing field.
· At least 1 year of experience in e-commerce sales, online store management, or digital retail strategies.
· Strong expertise in Brand Website Ecommerce.
· Data-driven mindset with strong analytical and problem-solving skills.
· Experience in campaign planning and digital promotions.
· Knowledge of customer retention strategies, email marketing, and loyalty programs.
Salary match Number of applicants Skills match
Your application will include the following questions:
Retail & Consumer Products 101-1,000 employees
Machines, founded in 2006, has emerged as a prominent Apple Premium Reseller (APR) in Malaysia with a strong commitment to becoming the ultimate destination for Apple enthusiasts. With a burgeoning presence of 70 stores nationwide, we continue to expand our reach and influence in the market.
Our evolution extends beyond retail, as in 2007, we obtained the esteemed designation of an Apple Authorized Service Provider (ASP), further solidifying our dedication to the Apple ecosystem.
The Machines store concept is designed to provide a comprehensive experience for our valued customers. Our stores feature an extensive array of Apple-related accessories, alongside an impressive array of demo units, allowing customers to immerse themselves in the world of Apple technology. Moreover, we take pride in offering the most extensive selection of Apple accessories in Malaysia.
At Machines, we are driven by a passion for Apple products and a commitment to delivering the highest level of service and expertise to our customers. We remain dedicated to being the foremost choice for all things Apple in Malaysia.
Machines, founded in 2006, has emerged as a prominent Apple Premium Reseller (APR) in Malaysia with a strong commitment to becoming the ultimate destination for Apple enthusiasts. With a burgeoning presence of 70 stores nationwide, we continue to expand our reach and influence in the market.
Our evolution extends beyond retail, as in 2007, we obtained the esteemed designation of an Apple Authorized Service Provider (ASP), further solidifying our dedication to the Apple ecosystem.
The Machines store concept is designed to provide a comprehensive experience for our valued customers. Our stores feature an extensive array of Apple-related accessories, alongside an impressive array of demo units, allowing customers to immerse themselves in the world of Apple technology. Moreover, we take pride in offering the most extensive selection of Apple accessories in Malaysia.
At Machines, we are driven by a passion for Apple products and a commitment to delivering the highest level of service and expertise to our customers. We remain dedicated to being the foremost choice for all things Apple in Malaysia.
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What can I earn as an eCommerce Executive