Director of Sales & Marketing

Shangri-La Tanjung Aru, Kota Kinabalu; Kota Kinabalu; On-site; MYR 80,000 - 120,000; Full time

Job summary

A luxurious resort in Kota Kinabalu seeks a Director of Sales & Marketing to lead revenue generation and brand development. This strategic role involves overseeing all sales efforts while mentoring a high-performance team in a dynamic hospitality environment.

Qualifications

• Minimum 5 years in a similar role at a 5-star hotel.
• Strong knowledge of corporate and leisure sales.
• Ability to lead high-performance teams.

Responsibilities

• Develop and implement sales & marketing strategies.
• Lead and mentor the Sales & Marketing team.
• Identify new market opportunities.

Skills

Leadership

Communication

Negotiation

Relationship Building

Conflict Resolution

Education

Bachelor’s degree in Hospitality Management

Job description

Career Opportunities: Director of Sales & Marketing (172584)

To be the best-loved hospitality group, pioneering new horizons and setting new benchmarks

Shangri-La Tanjung Aru, Kota Kinablau is located just 10 minutes away from the city of Kota Kinabalu, Sabah, Malaysia. It’s a luxurious, tranquil retreat that provides the setting for an amazing tropical gateway. The resort consist of 6 locals' favourite Kota Kinabalu restaurants and bars with spectacular Sabah Golden Sunset at Sunset Bar and Coco-Joe’s Bar & Grill. Owned and operated by the resort a private jetty for islands transfer to Tunku Abdul Rahman Marine Park to experience an amazing snorkelling with tropical fish and corals. Our Chi, The Spa renowned as a picturesque spa in Kota Kinabalu that offers treatments based on a traditional Asian healing philosophies located on the resort’s private spa island.

Shangri-La Tanjung Aru, Kota Kinabalu is currently seeking an enthusiastic and dedicated Director of Sales & Marketing to join our team and drive revenue growth, brand awareness and market expansion across all market segments of our hotel. This is an exciting opportunity to grow within a dynamic and fast-paced environment while contributing to our commitment to excellence in hospitality by living our core beliefs: Do Good, Obsess Over Customer Experience, Own Our Success, Compete to Win, and Never Give Up.

Job Summary:

The Director of Sales & Marketing will be responsible for developing and executing comprehensive sales and marketing strategies that align with our business goals. This role will oversee all aspects of revenue generation, including corporate, leisure, MICE (Meetings, Incentives, Conferences, and Exhibitions), digital marketing, and brand development.

Key Responsibilities:

• Develop and implement a strategic sales & marketing plan to achieve business targets and drive hotel occupancy, ADR, and RevPAR.
• Lead, mentor, and manage the Sales & Marketing team to ensure high performance and professional development.
• Identify new market opportunities, partnerships, and business channels to maximize growth.
• Oversee digital marketing, social media campaigns, SEO/SEM efforts, and website performance.
• Manage PR activities and brand positioning across multiple platforms.
• Build and maintain strong relationships with key clients, travel agents, corporate accounts, and event organizers.
• Analyse sales performance metrics and market trends to inform decision-making and strategy.
• Collaborate with operations, revenue management, rooms and F&B departments to ensure alignment of goals and offers.

Requirements:

• Possesses a bachelor’s degree/diploma in Hospitality Management, Business Administration or equivalent.
• Previous experience in 5 stars international class hotel, with at least 5 years in the similar capacity role.
• Strong knowledge of corporate, leisure, and group sales within the hospitality industry.
• Strong leadership skills and the ability to effectively lead high-performance team and able to achieve sales targets.
• Excellent communication, negotiation and relationship-building skills.
• Ability to resolve conflicts and handle difficult situations with professionalism and diplomacy.
• Knowledge of budgeting and financial management.
• Deep understanding of luxury hospitality trends, customer segmentation and international markets.
• Flexibility to work weekends, holidays, and on-call shifts as needed.

Only shortlisted candidates will be contacted for interview & selection. We look forward to hearing from you

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