Digital Media Performance Analyst

Amadeus; Kuala Lumpur; Hybrid; MYR 90,000 - 180,000; Full time

Job summary

Amadeus in Kuala Lumpur is seeking a Digital Media Performance Analyst to manage and optimize digital media campaigns for hospitality clients across APAC. You will collaborate with strategists and ad operations to implement plans and monitor performance.

The ideal candidate has hands-on experience with paid search or display campaigns and is familiar with Google Ads, Meta, CM360, DV360, SA360, Google Ads Editor and Google Analytics. Strong copywriting and clear client communication are essential.

Qualifications

• Experience managing paid search or display campaigns.
• Familiar with digital media platforms and analytics tools.
• Strong copywriting and client-facing communication.

Responsibilities

• Develop and implement media plans by researching target audiences and budget allocations.
• Recommend new products and opportunities to expand budgets with existing clients.
• Monitor industry trends and competitor activity to assess impacts.
• Collaborate with Strategists to create ad copy and keywords for approval.
• Coordinate campaign setup, tracking workflows, and timely launches.

Skills

Paid search campaigns

Display advertising

Copywriting

Client communication

Data-driven analysis

Team collaboration

Tools

Google Ads

Meta (Facebook)

Campaign Manager 360

Display & Video 360

Search Ads 360

Google Ads Editor

Google Analytics

Job description

Digital Media Performance Analyst# Careers## Digital Media Performance AnalystApply: Hybrid: Kuala Lumpur: Taguig, Metro Manila: Full time: Posted Today: End Date: November 20, 2026 (14 days left to apply): R36618**Job Title**Digital Media Performance Analyst** About the Role** At Amadeus, the **Digital Marketing Performance Analyst** plays an **important role** in managing and optimizing digital media campaigns, with a focus on the hospitality sector. You’ll engage in regular client communication and support the **implementation of strategy** for multiple hotel clients across the Asia-Pacific (APAC) region. You’ll work closely with a team of Digital Media Performance Strategists and Ad Operations professionals to deliver impactful client initiatives and continuously improve campaign outcomes. ** Key Responsibilities*** **Develop and implement media plans** by researching target audiences and recommending appropriate channels and budget allocations.* **Recommend** new products and identify opportunities to expand budgets with existing clients.* Monitor i**ndustry trends, competitors**, and client landscapes to assess potential impacts.* Collaborate with Strategists to create engaging ad copy and keyword lists for client approval.* Coordinate campaign setup, tracking workflows, and timely launch of new and renewal campaigns. ** About the Ideal Candidate*** Experience managing **paid search or display advertising campaigns**, or working in a data-driven analytical role.* Familiarity with **Digital Media platforms** such as Google Ads, Meta (Facebook), Campaign Manager 360 (CM360), Display & Video 360 (DV360), Search Ads 360 (SA360), Google Ads Editor, and Google Analytics.* Good copywriting skills and comfort communicating with clients in meetings and calls.* Ability to collaborate effectively across internal teams and levels.* Experience in hotel marketing, hospitality, or tourism is helpful but not required. **What we can offer you ?** **A critical mission and purpose** - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose. **A truly global DNA** - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture. **Great opportunities to learn** - Learning happens all the time and in many ways at Amadeus, through on-the-job training, formal learning activities, and day-to-day interactions with colleagues. **A caring environment** - Amadeus fosters a caring environment, nurturing both a fulfilling career and personal and family life. We care about our employees and strive to provide a supportive work environment. **A complete rewards offer** - Amadeus provides attractive remuneration packages, covering all essential components of a competitive reward offer, including salary, bonus, equity, and benefits. **A flexible working model** - We want our employees to do their best work, wherever and however it works best for them. **A diverse and inclusive community** - We are committed to leveraging our uniquely diverse population to drive innovation, creativity, and collaboration across our organization. **A Reliable Company** - Trust and reliability are fundamental values that drive our actions and shape long-lasting relationships with our customers, partners, and employees. #LI-APAC24**Diversity & Inclusion** Amadeus aspires to be a leader in Diversity and Inclusion in the tech industry, enabling every employee to reach their full potential by fostering a culture of belonging and fair treatment, attracting the best talent from all backgrounds, and as a role model for an inclusive employee experience. Amadeus is an equal opportunity employer and committed to an accessible recruitment process. All qualified applicants will receive consideration for employment without regard to gender, race, ethnicity, sexual orientation, age, beliefs, disability or any other characteristics protected by law.**Be aware of recruitment scams** Amadeus Group never charges fees, requests payment, or asks for financial information during recruitment. All legitimate opportunities are communicated solely through official Amadeus channels, including our careers website. Any payment request or outreach via unofficial platforms (e.g., WhatsApp, Telegram) should be treated as fraudulent.