Digital Marketing Specialist 数字营销

Meteor X; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

Join a forward-thinking company as a Digital Marketing Specialist, where your creativity and passion for digital marketing will shine. In this role, you'll collaborate closely with the marketing team to craft and execute innovative advertising strategies that captivate audiences and drive results. You'll have the opportunity to create compelling ad content, conduct audience research, and analyze campaign performance to ensure success. With a focus on continuous learning and growth, this position offers a vibrant work environment and numerous benefits, including medical coverage and performance bonuses. If you're ready to take your career to the next level, this is the perfect opportunity for you.

Benefits

EPF/SOCSO/EIS

Petrol Allowance

Medical Coverage

Dental Coverage

Optical Coverage

Long Service Reward

Holiday Eve Early Release

Annual Bonus

Performance Bonus

Company Trips

Qualifications

• At least 1 year experience in digital marketing or advertising.
• Passion for digital marketing and eagerness to learn.

Responsibilities

• Develop and execute digital advertising strategies.
• Create engaging ad content and optimize performance.

Skills

Digital Marketing

Content Creation

A/B Testing

Video Editing

Analytics Tools

Communication Skills

Teamwork

Time Management

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Advertising

Tools

CapCut

Canva

Google Analytics

Facebook Insights

Job description

Work closely with the marketing team to develop and execute comprehensive digital advertising strategies, including defining campaign goals, target audience, and budget allocation.

Create engaging ad content creatives and continuously optimize ad content performance to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).

Conduct audience research and segmentation to refine targeting strategies and ensure ads reach the right demographics.

Implement A/B testing for ad elements to optimize campaign effectiveness.

Assist in managing advertising budgets and monitoring spending to ensure adherence to budgetary constraints.

Generate reports on campaign performance and provide actionable insights for improvement.

Stay up to date with industry trends and emerging advertising platforms.

Prepare promotional ideas/content based on client requirements.

Content creation for social media.

Industry-related marketing for various iGaming platforms.

Who We’re Looking For:

Junior or Senior Level

At least 1 year experience in relevant job.

Bachelor's degree in Marketing, Advertising, or related field (fresh graduates are welcome to apply).

Good command of Mandarin, English & Cantonese.

Passion for digital marketing and eagerness to learn and grow in the field.

Proven experience in developing and executing digital advertising campaigns across multiple platforms.

Editing videos using tools like CapCut, Canva, or other industry-standard software.

Usage of analytics tools (Google Analytics, Facebook Insights, or related platforms).

Excellent communication, teamwork, and time management skills.

Training will be provided to help you develop the necessary skills for this role.

Tech-savvy with a strong sense of the latest marketing trends.

Able to update ad statuses and handle ad issues outside working hours/weekends – no back-office work required.

Candidates fluent in Mandarin are preferred as the role requires dealing with Mandarin-speaking clients.

Why Join Us Today:

EPF/SOCSO/EIS

Petrol Allowance Provided

Medical, Dental, Optical Coverage

Long Service Reward

Holiday Eve Early Release

Annual Bonus

Performance Bonus

Company Trip & Team Building

Company retreats, outings, and makan occasions

Opportunities for salary increments, self-development, and career growth

Fun and young working environment

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Your application will include the following questions:

• Which of the following types of qualifications do you have?
• Which of the following statements best describes your right to work in Malaysia?
• How would you rate your Mandarin language skills?
• What's your expected monthly basic salary?
• Which of the following languages are you fluent in?
• How many years' experience do you have as a Digital Marketing Specialist?
• How many years of digital marketing experience do you have?

Advertising, Marketing & Communications 11-50 employees

We are an online provider of marketing services.

We’ve been helping brands develop and define their voice since 2021.

We’re driven by technology and innovation to fulfill our mission of helping our clients find success.

Get in touch so we can kickstart your branding today.

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What can I earn as a Digital Marketing Specialist?