Digital Marketing Specialist in Leading Singapore Digital Marketing Firm!

IMATRIX DIGITAL SDN. BHD.; Subang Jaya; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading digital marketing firm in Singapore seeks a Digital Marketing Specialist to drive Google and Meta ad campaigns. This role requires analytical skills, attention to detail, and a passion for digital marketing. Join a dynamic team offering competitive salaries, professional development, and a chance to make an impact in a growth-driven environment.

Benefits

Competitive salary and benefits package

Ongoing professional development and training opportunities

Qualifications

• Proven experience managing paid Google Ads and Meta campaigns.
• Strong understanding of digital marketing strategies and analytics.
• Experience with A/B testing and campaign performance analysis.

Responsibilities

• Develop and manage Google and Meta ad campaigns to achieve client goals.
• Continuously optimize campaigns for ROI and performance.
• Collaborate with clients to align strategies with business objectives.

Skills

Analytical thinking

Detail-oriented

Campaign optimization

Data analysis

Communication

Problem-solving

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Google Analytics

Meta Ads Manager

Job description

Digital Marketing Specialist in Leading Singapore Digital Marketing Firm!

Ready to Take Your Digital Marketing Career to New Heights? We’re looking for a t Digital Marketing Specialisto spearhead Google and Meta Ad campaigns. If you're analytical, detail-oriented, and passionate about all things digital, we want YOU! Think you're the right fit? Apply now by submitting your resume!

Competitive salary and benefits package.
Opportunity to work in a dynamic, innovative, and growth-driven environment.
Ongoing professional development and training opportunities.

Your Responsibilities:

Campaign Management: Develop, implement, and manage Google Ads and Meta (Facebook & Instagram) ad campaigns to meet client goals, including targeting, budgeting, bidding strategies, and creative optimization.

Campaign Optimization: Continuously monitor, analyze, and adjust campaigns to maximize ROI, improve performance, and ensure campaigns meet established KPIs, quality standards, and deadlines.

Data Analysis: Utilize analytics tools to track campaign performance, interpret data, and derive actionable insights to optimize digital campaigns and deliver measurable results.

A/B Testing & Reporting: Conduct A/B testing to refine ad creatives, audience targeting, and bidding strategies. Provide detailed performance reports and insights to clients and stakeholders.

Client Collaboration: Work closely with clients to understand their business goals, objectives, and target audience, ensuring campaigns are aligned with their needs. Provide strategic recommendations based on campaign performance.

Upselling & Growth: Identify opportunities to upsell additional services or campaign expansions, working alongside the client to grow their digital presence and engagement.

Cross-Functional Collaboration: Partner with creative teams, designers, and developers to ensure that campaigns are visually compelling, relevant, and aligned with brand guidelines.

Market Research: Stay updated with the latest trends, tools, and best practices in digital marketing, including Google Ads, Meta platforms, and other relevant advertising platforms.

Client Retention: Build and nurture strong, long-lasting relationships with clients by delivering successful campaigns and ensuring customer satisfaction.

Our Requirements:

Proven experience in managing paid campaigns across Google Ads (Search, Display, Video) and Meta Platforms (Facebook, Instagram).
Strong understanding of digital marketing strategies, paid media, and analytics.
Proficiency in using Google Analytics, Meta Ads Manager, and other relevant digital marketing tools.
Experience with A/B testing, campaign optimization, and performance analysis.
Excellent written and verbal communication skills with the ability to present complex data in an easily understandable format.
Strong problem-solving abilities and a data-driven mindset.
Ability to work independently and as part of a collaborative team.
Bachelor's degree in Marketing, Business, or a related field (preferred but not required).

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Your application will include the following questions:

Which of the following statements best describes your right to work in Malaysia? What's your expected monthly basic salary? Which of the following types of qualifications do you have? How many years' experience do you have as a Digital Marketing Specialist? How many years of digital marketing experience do you have? How many years' experience do you have in market research? Which of the following web analytics tools are you experienced with? Do you have experience with multi-variate and A/B testing methodologies?

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What can I earn as a Digital Marketing Specialist