Digital Marketing Specialist

ManpowerGroup Malaysia; Petaling Jaya; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading company is seeking a Digital Marketing Specialist based in Bandar Utama. This role involves crafting engaging content and managing social media platforms to enhance visibility and engagement. Candidates should possess relevant degrees and experience in social media management.

Qualifications

• 3-5 years of experience in social media management.
• Understanding of multiple social media platforms.
• Fresh grads encouraged to apply.

Responsibilities

• Drive strategic social media management.
• Generate tailored social media plans.
• Analyze and optimize digital marketing strategies.

Skills

Social Media Management

SEO

Data Analysis

Content Creation

Communication

Education

Diploma or Degree in Marketing, Communication, Advertising

Tools

Google Analytics

Job description

Digital Marketing Specialist
Employment Location: Bandar Utama
Working Days / Hours : Mon - Fri 9am to 6pm
Salary Package : RM3500 - RM4200 (Junior)/ RM4500 - RM5500 (Senior)

Key Responsibilities:

• Driving a strategic approach to social media management that aligns with company’s vision
• Generate and produce social media plans that are tailored to the business needs
• Analyse competitors and identify strengths to improve
• Increase the visibility of company’s social content
• Responsible for targeting strategic selection of social media platforms
• Produce well written and engaging social media content
• Analyse results and use data available to optimize overall digital marketing strategies
• Answering questions appropriately and actively sharing content in target social networks/ online channels

What are we looking for:

• Diploma or Degree in Marketing, Communication, Advertising or related fields.
• At least 3-5 year of proven working experience in social media management
• Experience of crafting and leading social media content
• Understanding of the social media industry, including experience with YouTube, Facebook, Instagram, Tik Tok, etc.
• Working knowledge in SEO, keyword research and Google Analytics
• Passionate about storytelling
• Fresh Grads are encouraged to apply.
• Added points if the candidate:
• Believes in achieving higher results at all times and staying humble to learn at any given point of time.
• Collaborative and empathetic
• Genuine in building harmonious working relationships with co-workers
• Self-motivated and passionate about the social media / online industry