Digital Marketing (Executive & Senior) - REF02

EPS Consultants; Petaling Jaya; On-site; MYR 36,000 - 48,000; Full time

Job summary

A digital marketing agency in Petaling Jaya is seeking a Digital Marketing Specialist to develop and implement strategies that align with the company's goals. The ideal candidate will have at least 1 year of digital marketing experience and a diploma in a relevant field. You will create campaigns across various digital channels and provide analysis to demonstrate effectiveness. Fresh graduates with relevant backgrounds are encouraged to apply.

Qualifications

• Minimum of 1 year in Digital Marketing or a similar role.
• Familiarity with Google Analytics for performance tracking.
• Willingness to stay current with digital marketing trends.

Responsibilities

• Develop and implement digital marketing strategies aligning with the company’s goals.
• Conduct market research to identify growth opportunities.
• Create and execute campaigns across various digital channels.
• Provide accurate reports and analysis to demonstrate ROI.

Skills

Paid advertising (Google Ads, Meta Ads, TikTok Ads)

SEO

Email marketing

Managing social media campaigns

Analytical skills using Google Analytics

Creativity in marketing campaigns

Basic understanding of landing page optimization

Adaptability to digital marketing trends

Strong communication and collaboration skills

Education

Diploma in Marketing, Business Administration, or a related field

Job description

Responsibilities

• Develop and implement digital marketing strategies aligning with the company’s goals
• Conduct market research, understand the target audience, and identify marketing and growth opportunities
• Create and execute campaigns across various digital channels, like email, social media, paid advertising and search engine optimisation
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
• Design website banners and assist with web visuals
• Communicate with clients, affiliate networks and affiliate partners
• Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)

Qualifications

• Nationality: Malaysian
• Experience: Minimum of 1 year in Digital Marketing or a similar role
• Education: Diploma (or equivalent) in Marketing, Business Administration, or a related field
• Industry Interest: Keen interest in working within a marketing agency environment
• Digital Marketing Skills:
  • Hands-on experience with paid advertising (Google Ads, Meta Ads, TikTok Ads)
  • Proficiency in SEO, email marketing, and managing social media campaigns
• Analytical Skills:
  • Familiar with using tools such as Google Analytics for performance tracking and campaign optimization
• Creativity:
  • Ability to develop innovative and effective marketing campaigns
• Technical Knowledge:
  • Basic understanding of landing page optimization, A/B testing, and conversion rate optimization (CRO)
• Adaptability:
  • Willingness to stay current with fast-evolving digital marketing trends
• Communication:
  • Strong coordination and collaboration skills with designers and copywriters to ensure marketing efforts align with product updates
• Fresh Graduates:
  • Applicants with a relevant marketing background are encouraged to apply