Digital Marketing Executive

Dankoff Sdn Bhd; Seri Kembangan; On-site; MYR 200,000 - 250,000; Full time

Job summary

A leading company in Malaysia is seeking a digital marketing specialist to oversee their online marketing strategy. The role involves managing campaigns across social media, and e-commerce platforms, creating content, and analyzing performance to boost brand engagement. Candidates should possess a background in marketing and proficiency with relevant tools.

Qualifications

• Familiarity with digital marketing and e-commerce operations is essential.
• Ability to multitask and meet deadlines in a fast-paced environment.
• Creative mindset with strong analytical thinking.

Responsibilities

• Plan, execute, and monitor digital marketing campaigns across multiple platforms.
• Manage content creation and maintain e-commerce platforms.
• Analyze digital campaign performance and generate monthly marketing reports.

Skills

Digital marketing

Social media management

Content ideation

Copywriting

Analytical thinking

Education

Bachelor's degree in Marketing, Communications, Digital Media

Tools

Google Analytics

Meta Business Suite

Canva

Adobe Photoshop

Adobe Illustrator

Lightroom

Shopify

Shopee

Lazada

Job description

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns across various channels including social media, email, website, and e-commerce platforms. This candidate will also be involved in content creation, campaign monitoring, and performance analysis to improve brand awareness and engagement. Prior experience in digital marketing, e-commerce, and social media management is essential.

Responsibilities

• Plan, execute, and monitor digital marketing campaigns across social media, email, website, and blog
• Manage content creation and visual assets for digital platforms
• Maintain and update e-commerce platforms such as Shopify, Shopee, and Lazada
• Launch paid advertisements and ensure consistent brand messaging
• Analyze digital campaign performance using tools like Google Analytics and Meta Business Suite
• Generate monthly marketing reports with actionable insights and recommendations
• Assist with basic photography, photo editing, and visual content creation

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field
• Solid understanding of digital marketing, social media trends, and e-commerce operations
• Familiarity with platforms such as Shopify, Shopee, and Lazada
• Proficiency in tools like Google Analytics, Meta Business Suite, and other analytics dashboards
• Basic experience with Canva, Adobe Photoshop, Illustrator, and Lightroom
• Strong copywriting and content ideation skills
• Ability to multitask and meet deadlines in a fast-paced environment
• Creative mindset with strong analytical thinking