Digital Marketing Executive

AMC ENGINEERING STEEL WORKS SDN BHD; Johor Bahru; On-site; MYR 42,000 - 78,000; Full time

Job summary

AMC Engineering Steel Works Sdn Bhd, a premier architectural steel and custom security gate manufacturer in Kempas, Johor Bahru, seeks a Digital Marketing Specialist (Performance Ads & SEO) to manage paid lead generation campaigns and implement SEO strategies to drive qualified leads.

You will optimize campaigns on Meta Ads Manager and Google Ads, develop AEO keywords, track metrics, and collaborate with sales and content teams to build brand authority and pre-sold organic leads.

Qualifications

• Hands-on experience managing paid ad campaigns in Meta Ads Manager & Google Ads.
• Working knowledge of SEO, local search ranking, and AEO keyword strategies.
• Strong analytical skills to optimize ad budgets based on conversion and ROI.
• High accountability, punctuality, and self-drive.
• EPF, SOCSO, and EIS statutory contributions.
• Performance-based campaign incentives and direct collaboration with business leadership.

Responsibilities

• Manage, test, and scale paid lead generation campaigns on Meta Ads Manager and Google Ads.
• Develop and implement SEO & AEO keywords across social media and Google platforms to build brand authority and generate pre-sold organic leads.
• Track campaign analytics (CTR, CPL, video hook rates, hold rates) and provide continuous data feedback to the in-house Content Creation team.
• Collaborate with the Online Sales Assistant (Lead Qualifier) to monitor lead quality against standard qualification benchmarks.

Skills

Paid ad campaigns

SEO knowledge

Analytical skills

Accountability

Tools

Meta Ads Manager

Google Ads

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Digital Marketing Specialist (Performance Ads & SEO/AEO) responsible for managing paid lead generation campaigns and implementing search engine optimization strategies to drive qualified leads and build brand authority.

Key responsibilities

Manage, test, and scale paid lead generation campaigns on Meta Ads Manager (Facebook & Instagram) to drive qualified homeowner leads while maintaining healthy Cost Per Lead (CPL) targets

Develop and implement SEO & AEO (Answer Engine Optimization) compliance keywords and educational content across social media and Google platforms to build brand authority and generate pre-sold organic leads

Track campaign analytics (CTR, CPL, video hook rates, hold rates) and provide continuous data feedback to the in-house Content Creation team

Collaborate with the Online Sales Assistant (Lead Qualifier) to monitor lead quality against standard qualification benchmarks

About you

Hands-on experience managing paid ad campaigns in Meta Ads Manager & Google ads

Working knowledge of SEO, local search ranking, and AEO keyword strategies

Strong analytical skills to optimize ad budgets based on conversion and ROI

High accountability, punctuality, and self-drive

EPF, SOCSO, and EIS statutory contributions

Performance-based campaign incentives

Direct collaboration with business leadership

About us

AMC Engineering Steel Works Sdn Bhd is a premier architectural steel and custom security gate manufacturer in Kempas, Johor Bahru, specializing in high-end laser-cut gates (HIBRIX™ series) and modern autogates.