Digital Marketing Assistant

Infosyte Sdn Bhd; Puchong; On-site; MYR 100,000 - 150,000; Full time

Job summary

Infosyte Sdn Bhd is seeking an experienced Digital Marketing Strategist to lead online marketing efforts. The ideal candidate will design digital campaigns, increase brand awareness, and manage social media presence, requiring strong marketing skills and experience with various digital tools. This position offers a dynamic environment where you will collaborate with creative teams and implement innovative digital strategies to connect with customers.

Qualifications

• Excellent understanding of digital marketing concepts and best practices.
• Experience in B2C social media, content generation, and community management.
• Strong creative and analytical skills.

Responsibilities

• Oversee online marketing strategy, planning and executing digital campaigns.
• Monitor and grow social media presence of the company.
• Implement SEO best practices and report on digital campaign performance.

Skills

Digital Marketing Concepts

Social Media Management

Content Generation

Creative Skills

Analytical Skills

Education

Bachelor's degree in Marketing

Tools

Google Search Console

SEMrush

Ahrefs

Google Ads

Meta Ads Manager

WordPress

Mailchimp

HubSpot

Google Analytics

Meta Insights

Job description

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. The candidate must have previous marketing experience and be able to monitor and grow the company's social media presence.

Responsibilities

• Design, maintain, and supply content for the organization's website
• Formulate strategies to build a lasting digital connection with customers
• Monitor company presence on social media platforms (Facebook, LinkedIn, Instagram, etc.)
• Launch and manage online advertisements to increase brand awareness (Google Ads, Meta Ads, etc.)
• Implement SEO best practices to improve website traffic and search engine rankings
• Monitor and report on the performance of digital campaigns and adjust strategies as needed
• Collaborate with the design and content team to create compelling marketing assets
• Conduct competitor analysis and track market trends

Qualifications

• Bachelor's degree in Marketing or related field
• Excellent understanding of digital marketing concepts and best practices
• Experience in business-to-customer (B2C) social media, content generation, and community management
• Strong creative and analytical skills
• Hands-on experience with:
• SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
• Google Ads and Meta Ads Manager
• Website maintenance using CMS platforms like WordPress
• Email marketing platforms (e.g., Mailchimp, HubSpot)
• Analytics tools such as Google Analytics and Meta Insights