Digital Content Writer

HWT Holding Sdn. Bhd.; Puchong; Hybrid; MYR 100,000 - 150,000; Full time

Job summary

A leading digital marketing firm in Selangor is seeking a content creator to develop engaging and persuasive content across multiple platforms. The ideal candidate will have experience in digital storytelling, a strong command of English and Mandarin, and the ability to adapt brand voices. This role offers flexible working hours and a unique salary structure based on article output.

Benefits

Flexible working hours

Salary calculated based on article output

Ongoing training from editor-in-chief

Qualifications

• Proven experience in content writing or digital storytelling, preferably in branding or marketing.
• Strong command of written English and Mandarin.
• Ability to adapt writing tone according to brand voice.

Responsibilities

• Create engaging content across various digital platforms.
• Craft brand narratives that communicate value propositions.
• Collaborate with marketing teams on article ideas and strategies.

Skills

Content writing

Bilingual communication (English and Mandarin)

Familiarity with digital content tools

Editing & proofreading

Organizational skills

Tools

ChatGPT

Canva

Google Docs

Job description

Responsibilities

• Content Creation
  Develop engaging, persuasive, and original content across digital platforms – including website copy, blog articles, email campaigns, social media posts, brochures, and award-related branding materials.
• Brand Storytelling
  Craft authentic narratives and impactful brand stories that clearly communicate the customer’s value proposition – especially in contexts like media publicity, international awards, and certification recognition.
• Editorial Collaboration
  Work closely with the marketing team to brainstorm new ideas, align strategies, and confirm article to publish with clients. Ensure timely delivery and alignment with campaign timelines.
• Editing & Proofreading
  Review content for clarity, grammatical accuracy, tone consistency, and alignment with brand guidelines. Ensure high editorial standards across all output.
• Tool Usage & Innovation
  Leverage tools like ChatGPT and Canva to enhance content creation speed, format diversity, and creativity – while maintaining originality and human-centric storytelling.
• Bilingual Communication
  Translate and localize content between English and Mandarin Chinese, ensuring clarity, cultural appropriateness, and impact for audiences in Malaysia, Singapore, China, and the broader SEA region.

Qualifications

• Proven experience in content writing, copywriting, or digital storytelling (preferably in branding, marketing, or media fields).
• Strong command of both English and Mandarin (written).
• Ability to understand different brand tones and adapt accordingly.
• Familiarity with digital content tools: ChatGPT, Canva, Google Docs, etc.
• Excellent organizational skills, attention to detail, and ability to meet deadlines.
• Experience in media-related writing, brand/award documentation, or cross-border content localization is a strong plus.

Benefits

• Flexible working hours
• Calculate salary based on the number of articles
• The editor-in-chief will continue to train the latest work-related skills