Demand Forecaster

gsknch

Petaling Jaya

On-site

MYR 90,000 - 130,000

Full time

3 days ago
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Job summary

Haleon seeks a Demand Forecaster to lead monthly forecasting for multiple product lines. You will leverage historical data, market trends, and consumer behavior to produce accurate baseline forecasts informing supply planning, production, and commercial strategies.

Utilize statistical modeling and data analysis to monitor drivers, refine models with the data science hub, and communicate insights to cross-functional teams.

Qualifications

  • Bachelor's degree or higher in a relevant field.
  • Proven experience in demand planning or forecasting for FMCG or similar.
  • Strong analytical skills and ability to translate data into insights.
  • Proficiency with forecasting tools and data visualization.

Responsibilities

  • Generate accurate short- and long-term demand forecasts across SKUs.
  • Incorporate market trends, history, and consumer behavior into forecasts.
  • Collaborate with local planners and data science hub to refine models.
  • Ensure forecast accuracy and provide actionable recommendations.

Skills

Forecasting
Data analysis
Statistical modeling
SAP
PowerBI
English (written and spoken)
Communication
Adaptability
Team collaboration

Education

Bachelor's degree in Supply Chain Management, Statistics, Economics, or related field

Tools

SAP
Oracle
O9
PowerBI

Job description

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About the role

As a Demand Forecaster, you'll play a critical role in ensuring that our trusted brands reach the people who need them - when and where they need them.

In this role, you will lead the monthly statistical forecasting process, delivering accurate baseline forecasts across all SKUs. By leveraging data from market trends, historical performance, and evolving consumer behaviors, you'll generate demand forecasts that inform and optimize supply chain planning, production, and commercial strategies.

Your insights will help drive service excellence, reduce supply chain waste, and support our mission to make everyday health more accessible. If you're passionate about consumer health, love working with data, and want your work to have real-world impact, join us at Haleon - where your forecasts help people live healthier every day.

A day in the life
  • Utilize statistical modeling, data analysis, and collaborative input to generate accurate short-term and long-term demand forecasts for multiple product lines. Run data-driven sell-out and sell-in forecasts and review the outputs.
  • Monitor and analyse demand drivers such as seasonality, consumer trends, economic factors, and market dynamics. Provide insight to the data science hub to refine forecasting models and strategies as required.
  • Oversee and coordinate all activities related to statistical forecast preparation and hand over an (adjusted) baseline to the local Demand Planner preparation.
  • Clean sales history through automatic and manual outlier in cooperation with the local Demand Planner considering the impact from market activities.
  • Maintain close communication with Local in-Market demand planners to adjust baseline forecast in line with market trends.
  • Maintain a detailed knowledge of all components of the Demand Forecast, statistical baseline, promotion and repacking uplifts, and cannibalization effects.
  • Identify opportunity and manage switch between statistical forecasting methods and driver-based forecasting models.
  • Define, develop and test potential new (global) driver for AI/ML supported forecasting models in cooperation with data science hub and Demand Planner.
  • Manage product segmentation to ensure SKUs are grouped to optimise model performance and accuracy, as well as to enable consistent planning.
  • Prepare and conduct SKU Analysis, and recommend SKUs requiring enrichment compared to no touch forecasts (baseline forecast only)
  • Prepare root/cause analysis reports identifying and proposing the required conclusions and corrective actions.
  • Collaborate with Continuous Improvement Team to identify the gap on current process and methodologies for continuous improvement, enhance forecast accuracy and efficiency.
  • Track Forecast Value Accuracy KPI and ensure adherence to process where local enrichments are reducing Forecast accuracy.
  • Track and optimize forecasting metrics including Forecast Accuracy, BIAS and FASTAT vs FAENRICH to enhance forecast reliability.
Qualifications and skills
Essential
  • Bachelor's degree in Supply Chain Management, Statistics, Economics, or a related field.
  • Proven experience (8 years +) in demand planning within the FMCG industry or a related field, preferably in a multinational environment.
  • Proficiency in statistical analysis and forecasting techniques, familiarity with statistical tools such as SAP, Oracle, O9, PowerBI, etc.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Ability to communicate complex information clearly and concisely.
  • Ability to work under tight deadlines and adapt to changing priorities.
  • Fluent in English, both written and spoken. Knowledge in 2nd language will be an advantage
  • Digital Literacy
Preferred
  • Experience in project management
  • Digital Acumen and Innovation
  • Understanding of end-to-end supply chain processes
  • Ability to work independently and build cross-functional partnerships across the organization .
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.

Don't let the imposter syndrome hold you back! The first and foremost we care about you as

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