Data-Driven Event Marketing Lead

Informa Plc; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

A global event management firm based in Kuala Lumpur is seeking a Marketing Specialist to lead and execute digital marketing campaigns. The role requires a Bachelor's degree and experience in managing campaigns across multiple platforms. Ideal candidates will also have strong communication skills and a creative mindset. This position offers flexible benefits, career development opportunities, and a supportive work culture.

Benefits

Flexible personal benefits

Annual leave plus birthday leave

Company-funded private medical cover

Training and mentorship opportunities

Qualifications

• Experience in leading/executing digital marketing campaigns.
• Proficiency in English; Chinese/Bahasa Malaysia is a bonus.
• Ability to multi-task while producing flawless work.

Responsibilities

• Lead and execute digital marketing campaigns.
• Plan and manage end-to-end campaigns across various platforms.
• Develop content strategy in collaboration with marketing teams.

Skills

Digital marketing campaign management

Web analytics

Content strategy development

Communication skills

Creativity in content creation

Education

Bachelor's degree in Business, Communications, or Marketing

Tools

Google Analytics 4

Looker Studio

Google Tag Manager

Job description

A global event management firm based in Kuala Lumpur is seeking a Marketing Specialist to lead and execute digital marketing campaigns. The role requires a Bachelor's degree and experience in managing campaigns across multiple platforms. Ideal candidates will also have strong communication skills and a creative mindset. This position offers flexible benefits, career development opportunities, and a supportive work culture.