Data Analyst

Destination Resorts; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading company in the hospitality and tourism sector is seeking a Data Analyst to enhance decision-making through data-driven insights. The role involves project oversight, data analysis, and optimization of digital user experiences, contributing to the company’s strategic objectives and guest satisfaction. Candidates should have a bachelor's degree and a minimum of 4 years of relevant experience, along with proficiency in various data visualization tools.

Qualifications

• Minimum 4 years of experience in data analysis, preferably in relevant fields.
• Proficient in data visualisation tools.
• Excellent communication and presentation skills.

Responsibilities

• Support multiple project teams by developing data dashboards and tracking KPIs.
• Develop and implement assessment protocols to evaluate program performance.
• Manage the user journey across digital touchpoints.

Skills

Data visualization

Customer segmentation

Digital analytics

UX principles

Communication

Attention to detail

Team player

Education

Bachelor’s degree in Business, Marketing, Data Analytics/Science

Tools

Power BI

Tableau

Google Analytics

Microsoft Excel

Microsoft PowerPoint

Job description

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The primary responsibility of this role is to implement, monitor, and maintain program initiatives that support the company’s strategic objectives. The role requires strong data-driven insights to enhance decision-making and deliver high-impact guest experiences and commercial outcomes.

Job Responsibilities

Project Oversight & Reporting

Support multiple project teams by developing data dashboards, tracking KPIs, preparing proposals, and ensuring timely, data-backed updates to senior management. Monitor budget utilisation and support project tracking mechanisms.

Data Analysis & Insights

Develop and implement assessment protocols to evaluate program performance and identify areas for improvement. Analyse guest behaviour and footfall patterns to inform strategic decisions and uncover new business opportunities.

Product & Experience Development

Translate insights into recommendations for enhancing existing experiences and proposing new products or offerings aligned with visitor trends and destination strategy.

Digital UI/UX Optimization

Managing the user journey across digital touchpoints, including the Mobile App and Website. Ensure ongoing improvements in UI/UX based on data insights, user behaviour and stakeholder feedback.

Job Requirements

Educational Qualifications

Bachelor’s degree in Business, Marketing, Data Analytics/Science and related field.

Professional Experience

Minimum 4 years of experience in data analysis, preferably in Marketing, Market Research, Content Management, Events Coordination, Project Management

Proficient in data visualisation tools (e.g., Power BI, Tableau), Google Analytics, as well as Microsoft Excel and PowerPoint.

Strong understanding of customer segmentation, digital analytics, and UX principles.

Excellent communication and presentation skills

Attention to Detail, Passionate, Positive Attitude, Team Player

Able to work collaboratively across multidisciplinary teams

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Your application will include the following questions:

What's your expected monthly basic salary? How many years' experience do you have as a data analyst? Which of the following types of qualifications do you have? Which of the following web analytics tools are you experienced with? Which of the following Microsoft Office products are you experienced with? How many years' experience do you have in market research? How many years' experience do you have in digital analytics? How many years of project management experience do you have?

Hospitality & Tourism 51-100 employees

Destination Resorts and Hotels (DRH), a subsidiary of Khazanah Nasional Berhad, develops and manages strategic hospitality and leisure investments in Malaysia. Focused on Resort Management and Destination Resorts, DRH aims to create unique experiences that highlight Malaysia’s cultural and natural heritage.

As a long-term investor, developer, and operator, DRH supports national tourism growth while delivering value to the economy and local communities.

Destination Resorts and Hotels (DRH), a subsidiary of Khazanah Nasional Berhad, develops and manages strategic hospitality and leisure investments in Malaysia. Focused on Resort Management and Destination Resorts, DRH aims to create unique experiences that highlight Malaysia’s cultural and natural heritage.

As a long-term investor, developer, and operator, DRH supports national tourism growth while delivering value to the economy and local communities.