Customer Relationship Management Executive

Bright Alliance; Kepong; On-site; MYR 42,000 - 72,000; Full time

Job summary

Jora Malaysia is seeking a Customer Relationship Management Executive to plan and execute CRM campaigns, loyalty programs, and member events. You will manage multi-channel communications, collaborate with Retail, Marketing, Design, and Operations to ensure campaign success, and coordinate with external partners for CRM projects and events.

The role emphasizes data analysis, reporting, and leveraging AI tools to enhance productivity and customer experience.

Qualifications

• Bachelor's degree in marketing, business, or related field.
• Experience with CRM systems and loyalty programs.
• Strong communication and interpersonal skills.
• Analytical mindset with ability to derive insights from data.

Responsibilities

• Plan and execute CRM campaigns, loyalty programs, member events, and customer engagement activities.
• Develop initiatives to acquire new members, retain existing customers, and encourage repeat purchases.
• Manage customer communications through SMS, WhatsApp, email, and other CRM channels.
• Work closely with Retail, Marketing, Design, and Operations teams to ensure successful campaign execution.
• Coordinate with vendors and partners for CRM projects and events.
• Monitor campaign performance, analyze customer data, and recommend improvements.
• Prepare CRM reports, dashboards, and recommendations for management.
• Manage CRM projects, timelines, budgets, and resources effectively.
• Utilize AI tools to improve productivity, content creation, reporting, and campaign planning.
• Stay updated with CRM trends and suggest new ideas to enhance customer experience.
• Build strong relationships with members and provide excellent customer service.

Skills

CRM campaigns

Data analysis

Customer engagement

Vendor coordination

AI tools familiarity

Education

Bachelor's degree in Marketing or related field

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Customer Relationship Management Executive

1. Plan and execute CRM campaigns, loyalty programs, member events, and customer engagement activities.

2. Develop initiatives to acquire new members, retain existing customers, and encourage repeat purchases.

3. Manage customer communications through SMS, WhatsApp, email, and other CRM channels.

4. Work closely with Retail, Marketing, Design, and Operations teams to ensure successful campaign execution.

5. Coordinate with vendors and partners for CRM projects and events.

6. Monitor campaign performance, analyze customer data, and recommend improvements.

7. Prepare CRM reports, dashboards, and recommendations for management.

8. Manage CRM projects, timelines, budgets, and resources effectively.

9. Utilize AI tools to improve productivity, content creation, reporting, and campaign planning.

10. Stay updated with CRM trends and suggest new ideas to enhance customer experience.

11. Build strong relationships with members and provide excellent customer service.