Customer Proposition Marketing, Specialist

AIA Hong Kong and Macau; Kuala Lumpur; On-site; MYR 30,000 - 60,000; Full time

Job summary

An established industry player is seeking a Customer Proposition Marketing Specialist to drive innovative insurance schemes and wellness programs. This role is pivotal in conducting market research, generating new product ideas, and collaborating across functions to refine existing offerings. The ideal candidate will possess strong analytical and presentation skills, along with proficiency in English and Bahasa Malaysia. Join a forward-thinking company that is committed to creating a healthier future for its customers and communities, while providing ample opportunities for personal and career growth.

Qualifications

• Degree in Business Administration, Actuarial Science, or Marketing required.
• 1-2 years relevant working experience preferred.

Responsibilities

• Conduct market research and profitability analyses.
• Develop and enhance life, health, and wellness insurance products.
• Advise on product pricing and marketing strategies.

Skills

Market Research

Product Development

Analytical Skills

Presentation Skills

Problem Solving

Communication (English)

Communication (Bahasa Malaysia)

Education

Degree in Business Administration

Degree in Actuarial Science

Degree in Marketing

Tools

Microsoft Office

Job description

Customer Proposition Marketing, Specialist page is loaded

Customer Proposition Marketing, Specialist

Apply locations Kuala Lumpur, MY-AIA Malaysia time type Full time posted on Posted 2 Days Ago job requisition id JR-55098

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And to get there, we need ambitious people who believe in playing an important part in shaping that future. People seeking unmatched career and personal growth opportunities, who are driven to work with, and learn from some of the most inspiring and supportive leaders in the business.

Sound like you? Then read on.

About the Role

Responsible for conceiving, developing, implementing, supporting, and enhancing life, health, and wellness insurance schemes and products.

Roles And Responsibilities

• Conduct market research and profitability analyses.
• Generate ideas on new products and wellness programmes and upgrade existing products through product improvements.
• Coordinate with relevant functions such as channel distribution, actuarial investment and operations in design of new products and refine of existing ones.
• Provide advice on product pricing and marketing strategy as appropriate.

Minimum Job Requirements

• Education – Degree in Business Administration, Actuarial Science or Marketing.
• Experience – Preferably with minimum 1-2 years relevant working experience.
• Special skills – Good command of English and Bahasa Malaysia (both written and spoken), proficient in Microsoft Office applications, good presentation skill, possess good problem solving and analytical skills.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.