Creative Director – Esports (Southeast Asia)

Hero Esports; Selangor; On-site; MYR 50,000 - 90,000; Full time

Job summary

Join an innovative firm at the forefront of esports, where your creative vision will shape unforgettable tournament experiences. As a Creative Director, you will oversee all aspects of event production, from stage design to interactive storytelling, ensuring every tournament captivates audiences and elevates brand reputation. Collaborate with game developers and industry leaders to craft unique tournament formats that resonate with the Southeast Asian market. If you have a passion for esports and a proven track record in live entertainment, this is your chance to make a significant impact in a dynamic and rapidly evolving industry.

Qualifications

• 6+ years as a Creative Director in esports or live entertainment.
• Expertise in large-scale tournaments and brand campaigns.
• Strong understanding of Southeast Asian esports trends.

Responsibilities

• Oversee end-to-end tournament production and event experiences.
• Design innovative tournament ecosystems to enhance entertainment.
• Serve as key creative liaison with clients and stakeholders.

Skills

Creative Direction

Stage Design

Visual Storytelling

Client Management

Data Insights

Esports Knowledge

Communication Skills

Job description

Location：Malaysia/ Thailand

Job Responsibilities:

End-to-End Tournament Production

• Oversee online/offline event experiences, including:
• Stage and production design (stage setup, lighting, visual aesthetics).
• Opening/closing ceremonies, award segments, and interactive content.
• Narrative-driven content (e.g., player storylines, tournament highlights).
• Ensure seamless integration of broadcast effects, AR/VR elements, and thematic packaging to strengthen brand consistency.

Strategic Creative Leadership

• Design innovative tournament ecosystems to enhance entertainment value
• Develop content strategies tailored to Southeast Asian market by leveraging data insights and player behavior trends.
• Elevate the company's creative reputation in the industry through groundbreaking storytelling, branding, and fan engagement.

Product & Experience Design

• Collaborate with game developers and partners to create exclusive tournament formats (e.g., special game modes, community challenges).
• Plan highly engaging tournament structures and content to expand user influence and brand reputation.

Client & Stakeholder Management

• Serve as the key creative liaison, working closely with clients (game publishers, sponsors, media platforms).
• Lead high-level proposal meetings to align stakeholders on creative solutions.

Requirements:

• 6+ years of experience as a Creative Director, preferably in esports, gaming, or live entertainment.
• Proven track record in large-scale tournaments (e.g., pro leagues, esports festivals) or brand campaigns.
• Expertise in stage design, visual storytelling, and interactive experiences
• Strong client-facing communication skills, with the ability to handle feedback and drive decision-making.
• Passion for esports, with a deep understanding of industry trends and Southeast Asian market. Ability to plan engaging live-streamed tournament products and content based on esports games and ecosystems.
• Preference given to candidates with knowledge of games such as CF, PUBG Mobile, Teamfight Tactics (TFT), Dark Zone, etc.
• Language: Chinese in a Must. Fluent in English.