Creative Director

VaynerMedia; Kuala Lumpur; On-site; MYR 180,000 - 240,000; Full time

Job summary

VaynerMedia in Malaysia is seeking a Creative Director with a strong social storytelling background to lead high-impact work for global brands. You will shape concepts, direct creative output, and collaborate with strategy, media and production to deliver campaigns that resonate across TikTok, Instagram and YouTube.

You will mentor a team, drive fast iteration, and maintain a culture-first approach to content that feels native to social feeds.

Qualifications

• 6+ years in an agency or brand-side creative role, with leadership experience.
• Proven track record of building brand love on social.
• Deep understanding of TikTok, Instagram, YouTube, and emerging platforms.
• Ability to concept, write, and direct with agility for campaigns and reactive content.
• Experience partnering with production teams, creators and influencers to bring ideas to life.

Responsibilities

• Lead, make, and set the creative pace for the team with hands-on involvement in concepting, writing, design, and editing when needed.
• Drive editorial and visual direction across social, video and digital formats to maximize engagement.
• Predict, shape, and react to cultural trends in real time to inform ideas and executions.
• Collaborate with strategy, media and production to ensure ideas translate into effective campaigns.
• Pitch and present concepts to clients with confidence, backed by insights and platform knowledge.

Job description

ABOUT VAYNERX

VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

ABOUT VAYNERMEDIA

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. The independently‑owned company was founded in 2009 by Gary Vaynerchuk, and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Delhi, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards. It is part of the VaynerX family of companies.

Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world‑class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +300, servicing a diverse client all around the region.

The PITCH

We are creators, creative industry rogues, and SuperBowl stars. We are not just on the internet; we are creating the stuff the internet wants to see. We’re insane for what we do and the people we do it with. We move so fast and make so much good shit that we can’t even keep up with ourselves. So, we need more folks just like us, the unconventional, less‑obvious, unseasoned (or over seasoned) creative pros. But above all - passionate makers and culture shakers.

Want in? We love subversive artists, obsessive makers, dedicated creators and we don’t care if you're a baby fresh to the workforce or working on your third act. What’s your hustle? Documentarian? DJ? Sports junkie? Fashionista? Blogger? Vlogger? Retired logger? Are you an Insta‑feind? An unabashed Tik Tokker or Youtuber? Or both? We’re down with all of that. Just as long as you love making content and are really good at it.

This is a full time role based in Malaysia.

Are you based in Malaysia? Geeking the content religiously in the Malaysian market? Fluent in Malay? Oh well, we could be meant to be ---

We’re looking for a Creative Director who lives and breathes social media, lifestyle, and social storytelling.

Who You Are

You’re not just a creative thinker—you’re a creator. Your portfolio isn’t a PDF; it’s living and breathing on social. You’ve built audiences, driven engagement, and turned cultural insights into breakthrough creative work. If your social handles can win you an interview, you’re already one foot in.

What You’ll Do

Lead, Make, Repeat: You’re not just here to direct; you’re in the trenches, making daily. You lead by getting your hands dirty—concepting, writing, designing, and even editing when needed. You move fast, iterate, and set the creative pace for the team.

Editor‑in‑Chief Mindset: You understand people, what they care about, and what’s happening. You don’t just follow trends—you predict, shape, and react to them in real time.

Social Performance Obsessed: You don’t just make creative—you study how it performs, why it works (or doesn’t), and turn those insights into sharper, more effective ideas.

Culture‑First, Not Ad‑First: You know that most times, the best work isn’t an ad. It’s a conversation, a movement, or a moment people actually care about. You have the instinct to create things that feel native, human, and worth engaging with.

Collaborate Cross‑Functionally: Work closely with strategy, media, and production teams to ensure ideas don’t just look good, but work.

Pitch & Present: Sell ideas to clients with confidence, backed by cultural insights and platform knowledge.

What You Need

• 6+ years in an agency or brand‑side creative role, with at least 2 years in a leadership position.
• Proven track record of building brand love on social.
• Deep understanding of TikTok, Instagram, YouTube, and emerging platforms—you know what works and why.
• Ability to concept, write, and direct with agility—whether it’s a full‑fledged campaign or a reactive meme.
• Experience working with production teams, creators, and influencers to bring ideas to life.
• A POV on what’s next in social media, lifestyle, and digital culture.
• Has ability to concept, create, and direct creative content with agility

What Gets You Noticed

• Your personal or past brand work has built an audience, driven engagement, or gone viral.
• You can sell an idea in 15 seconds or less.
• You have social‑at‑the‑centre craft and aesthetics—knowing how to create for the feed, for the scroll, and for engagement, not just a polished 30‑second film.
• If your socials can get you an interview, you’re already ahead. Drop your handles, show us what you’ve got, and let’s talk.

What you should know about VaynerMedia

Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!

Our environment (and pace) feels much more like a start‑up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.

P.S Portfolio would be nice :)