Corporate Planning / Strategy Manager (FMCG)

Job Title: Corporate Planning Manager
Location: Malaysia
Industry: Fast-Moving Consumer Goods (FMCG)

We are seeking a strategic, analytical, and commercially savvy Corporate Planning Manager to support the development and execution of long-term business strategies for a leading FMCG company in Malaysia. This role is pivotal in driving strategic alignment across departments, translating data into actionable insights, and supporting key business decisions to fuel sustainable growth.

• Assist in formulating and executing corporate strategies that align with the company’s mission, vision, and goals.

• Track, monitor, and evaluate the implementation of business plans across all departments.

• Partner with senior management to support the development and review of long-term goals and initiatives.

• Gather and analyze business, market, and financial data from internal systems and external market sources.

• Translate data into meaningful insights to support strategic decision-making and business expansion.

• Identify and track key performance indicators (KPIs) and benchmarks for ongoing performance evaluation.

• Prepare high-impact, data-driven reports and presentations for the executive team, highlighting performance trends, risks, and growth opportunities.

• Generate actionable recommendations to optimize business operations, improve profitability, and drive efficiency.

• Analyze market dynamics, competitor activities, and consumer trends to inform business direction.

• Collaborate with cross-functional teams (sales, marketing, finance, supply chain) to shape and refine commercial strategies.

• Ensure corporate plans are market-relevant, commercially viable, and aligned with the company’s financial targets.

• Work closely with department heads and functional teams to ensure strategic plans are well-integrated and executed effectively.

• Maintain strong relationships with internal stakeholders and external partners to support strategic initiatives.

• Lead or support special projects initiated by the CEO or senior leadership, particularly in areas such as growth strategy, operational improvements, and new market entry.

• Conduct market and competitive research to support strategic proposals and business case development.

• Bachelor’s degree in Business Administration, Economics, Finance, or related field; MBA or equivalent qualification is an advantage.

• Minimum 5–8 years of experience in corporate planning, business strategy, or related roles within FMCG or a fast-paced industry.

• Strong analytical skills with experience in data analysis, business intelligence tools, and strategic modeling.

• Excellent communication and presentation skills, with the ability to influence senior stakeholders.

• High commercial acumen with strong understanding of market dynamics and business performance drivers.

• Proactive, self-motivated, and adaptable with strong project management capabilities.