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- Create engaging content for social media platforms such as TikTok, Instagram, Facebook, and other digital channels.
- Develop creative ideas, concepts, scripts, captions, and storyboards for marketing content.
- Plan and produce short-form videos, photos, graphics, and promotional materials.
- Shoot, edit, and publish videos and visual content according to the company’s branding.
- Create content to promote products, campaigns, events, outlets, and company activities.
- Monitor social media trends, viral content, hashtags, and audience preferences to develop relevant content.
- Collaborate with the Marketing, Sales, and Design teams to support marketing campaigns.
- Manage and maintain the company’s social media content calendar and posting schedule.
- Monitor content performance, engagement, views, and audience response, and recommend improvements.
- Ensure all content is accurate, creative, consistent with brand guidelines, and suitable for the target audience.
- Support live events, product launches, photoshoots, and other promotional activities when required.
- Stay updated with the latest social media trends, content formats, and digital marketing techniques.
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