Commercial Enablement Manager

Pfizer; Kuala Lumpur; On-site; MYR 120,000 - 240,000; Full time

Job summary

Pfizer is seeking a Commercial Enablement Manager to be the analytical and technical partner for MISP, delivering decision-ready visualisations down to sub-national levels. You will translate questions into reusable datasets, pull from CRM and other back-end sources, and build views that drive sales effectiveness and segmentation.

Strong BI and pharma domain knowledge are essential. Lead with data governance principles, collaborate with CE&I and analytics teams, and apply AI tools to improve

Qualifications

• HANDS-ON experience with enterprise BI and data platforms such as Power BI, Tableau, Dataiku or Snowflake, plus SQL.
• Understanding of pharmaceutical commercial data structures, including CRM, territory, incentive compensation and sales.
• Ability to connect technical output to business logic and communicate clearly with non-technical stakeholders.
• AI and data-governance awareness with strong problem-solving skills.

Responsibilities

• Translate prioritised questions from CE&I Managers into reusable datasets, dashboards and reporting solutions.
• Connect backend sources including CRM, territory, incentive compensation and sales, using enterprise tools and governed access.
• Build and maintain decision-ready views for sales and CFC effectiveness, including sub-national analyses.
• Investigate data discrepancies across source systems and lead detailed resolution with data owners.
• Use approved AI tools to accelerate querying and reporting, and prepare data for capabilities like dynamic targeting.
• Accountable for local dataset, dashboard and reporting delivery.
• Technical translation of business questions and coordination with backend teams.

Skills

Enterprise BI

Data analytics

Data governance

Stakeholder communication

Pharma knowledge

Tools

Power BI

Tableau

Dataiku

Snowflake

SQL

Job description

Purpose The Commercial Enablement Manager is the analytical and technical partner for MISP, bringing commercial data to life down to the sub-national level. The role connects technical data work to business logic through decision-ready visualisation, ensuring data is understandable, actionable and maintained for ongoing use rather than creating dashboards for their own sake.

Key responsibilities

• Translate prioritised questions from CE&I Managers and the Commercial Performance Manager into reusable datasets, dashboards and reporting solutions.
• Connect approved backend sources, including customer relationship management, territory, incentive compensation, sales, promotional activity and channel/campaign performance, using enterprise tools and governed access.
• Build and maintain decision-ready views for sales and CFC effectiveness, including sub-national sales versus promotional impact, calls, customer engagement planning, targeting and execution-quality measures.
• Provide data and views that support the segmentation process run by CFC Excellence, using approved enterprise methodology and data products.
• Investigate discrepancies across source systems, local views and GOSC outputs; lead detailed resolution with backend data, platform, IT and source-system owners.
• Maintain clear definitions, refresh logic, quality controls, lineage and known limitations, and track whether data products are used in business decisions.
• Use approved AI tools to accelerate querying, anomaly detection and reporting, prepare data for capabilities such as dynamic targeting, and guide Data/AI contractor delivery.
• Accountable for Local dataset, dashboard and reporting delivery.
• Technical translation of business questions.
• Data discrepancy investigation and backend-team coordination.
• Data/AI contractor priorities.
• Works closely with CE&I Managers, Commercial Performance and CFC Excellence Enterprise insights, analytics and data enablement teams Backend data teams, Digital Technology, IT, platform owners and GOSC.

Role flexibility

Where business needs require, this MISP-level role may be asked to take on a secondary hat as CE&I Manager for one MISP market, as agreed with the CE&I Lead and PX. When assigned, the role holder also carries the full local accountability described in the CE&I Manager profile, kept distinct from the MISP accountabilities above.

Qualifications and experience

• Hands-on experience with enterprise BI and data platforms such as Power BI, Tableau, Dataiku or Snowflake, plus SQL.
• Understanding of pharmaceutical commercial data structures, including CRM, territory, incentive compensation and sales.
• Ability to connect technical output to business logic and communicate clearly with non-technical stakeholders.
• AI and data-governance awareness with strong problem-solving skills.
• Typically 7+ years of relevant experience in pharma or a comparable regulated industry.

Leadership expectations

• Business Acumen, Leading Change, Decisiveness and Building Effective Teams are critical.
• Accountability, Developing Others and a One Pfizer mindset are highly weighted.
• Use approved AI tools responsibly to improve productivity, quality and decision-making.

Work Location Assignment

On Premise Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers.

Marketing and Market Research Pfizer careers are like no other. In our culture of individual ownership, we believe in our ability to improve future healthcare, and potential to transform millions of lives. We’re looking for new talent to join our global community, to unearth new innovative therapies that make the world a healthier place.