CEO

Bell Ward; Kuala Lumpur; On-site; MYR 300,000 - 500,000; Full time

Job summary

A leading F&B group in Kuala Lumpur is seeking a strategic and experienced CEO to drive the next phase of their growth. In this role, you will take ownership of business operations and strategic direction while working with a collaborative team to enhance brand integrity and foster a strong company culture. This is a unique opportunity to lead a beloved brand in a dynamic environment, offering competitive compensation and a chance to influence the future of multiple food and beverage brands.

Benefits

Competitive compensation package

Performance-based incentives

Qualifications

• CEO or senior-level experience in F&B or retail chain.
• Solid understanding of multi-outlet business operations.
• Successful track record in scaling brands in high-growth environments.

Responsibilities

• Lead the company's strategic direction and operations.
• Oversee operations across all retail outlets.
• Drive national/regional expansion efforts.

Skills

Leadership

Strategic Thinking

Commercial Acumen

Job description

Job Description

Our client is a fast-growing, multi-brand Food & Beverage group with over 180 retail outlets and a strong footprint in the market. Their concepts focus on quality, convenience, and customer satisfaction, backed by a dedicated team and a clear vision for growth.

As they accelerate into the next phase of expansion, they are looking for a strategic, experienced, and people-centered CEO to lead the organization and help shape the future of our brands.

The Role

As CEO, you’ll take full ownership of the company’s strategic direction, operations, and performance. You’ll work closely with a humble, collaborative management team and guide the business through its next stage of scale and innovation.

We’re looking for someone with strong experience in F&B chain management, ideally someone who has either led an organization at the CEO level or has held senior leadership roles with full business oversight. You’ll need to balance vision with execution and bring a leadership style that’s grounded, approachable, and effective.

Job Responsibilities

• Lead the Business: Set and drive the company’s strategic direction in alignment with long-term goals.
• Oversee Operations: Ensure operational excellence across all retail outlets and functions, from supply chain to customer experience.
• Drive Growth: Lead national/regional expansion efforts with a focus on scalability, sustainability, and brand integrity.
• Financial Stewardship: Own the company’s financial performance, including P&L management, budgeting, and forecasting.
• Team Leadership: Build, mentor, and retain a high-performing leadership team and empower people across all levels.
• Brand Development: Ensure each brand continues to evolve with consumer trends while staying true to its core identity.
• Culture Building: Champion a company culture rooted in humility, teamwork, and accountability.

Job Requirements

• Proven Leadership: CEO or senior-level experience managing an end-to-end business within the F&B or retail chain space.
• F&B Chain Expertise: Solid understanding of the operational and strategic requirements of a multi-outlet business.
• Growth Experience: A successful track record of scaling brands or businesses, ideally in high-growth environments.
• People-First Leader: Collaborative and personable, with the ability to build strong relationships internally and externally.
• Strategic Thinker: Able to balance long-term vision with day-to-day decision-making.
• Commercial Acumen: Strong business judgment and a results-driven approach to financial and operational performance.

Why Join Them?

• Lead a strong, established F&B group with exciting growth ahead
• Work with a humble, passionate, and highly capable leadership team
• Shape the future of multiple consumer-loved brands
• Competitive compensation package with performance-based incentives

Interested?
If you're an experienced F&B leader ready to take on a dynamic and rewarding challenge, we’d love to hear from you.

For more information or confidential consultation, please do not hesitate to contact Pui Yee at [e-mail].

We thank you for applying with us in advance but only short-listed candidates will be notified.

For candidates who applied to this job is deemed to have consented to the collection, use and disclosure of personal data by our organization for a purpose of this or any job application with Bell Ward.

Company Registration No.: 1080098-P (JTK License No: JTKSM 427)

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