About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
About Openmind : A Leading WPP Media Brand
Openmind:
Openmind by WPP is an integrated agency model drawing on talent from across WPP. It has been created to accelerate the European transformation for Nestlé’s media function. Core to the solution is the advanced best data and technology capabilities, fuelled by WPP’s investment in AI, to maximise the impact of Nestlé media investment.
Role Summary and Impact
This role reports to Client Lead
In this role, your goals will be:
In three months:
- Grasped the client portfolio operationally and ensure that day-to-day client servicing needs are met.
- Demonstrated to direct reports (Managers, Planners, Senior Buyers) the capability and know-how to guide them and to add value to what they do on a day-to-day basis.
In six months:
- Fostered strong client relationships across the client portfolio for self and team and already have a strong understanding of the client’s key business requirements.
- Demonstrated the ability to guide and coach team, helping them improve their strategic thinking skills and capabilities as well as their digital, data and content knowledge.
In 12 months:
- Demonstrated the ability to develop and diversify clients and translate them into commercial opportunities.
- Successfully sold in an out-of-scope project and/or participated in a winning new business pitch
Responsibilities of the role:
Client leadership and management
- Foster strong client relationships and develop strong understanding of the client’s business.
- Proactively build relationship with senior marketing clients and position self as trusted advisor to them. Assist with engagement of MD with key senior clients.
- Provide strategic input to team and lead the delivery of strategic and innovative solutions to clients.
- Maintain up-to-date knowledge of media and market trends and opportunities and apply them to the client’s business. Develop and deliver strategic initiatives on key clients.
- Foster strong relationships with working partners, both internal and external, to deliver collaborative and integrated solutions to clients. Partner with SU leads to drive diversification on portfolio of clients.
- Ensure that the delivery of work across all functions is to standards.
- Lead in contract negotiations, competitive and media market reviews, cost savings exercises, client appraisals of the agency and client business review sessions.
Team leadership and management
- Lead and motivate team to effectively deliver to client needs, team and company goals.
- Ensure timely team appraisals and clear development goals for team members; identify and follow through on appropriate training and career development for team members.
- Guide and coach the team to improve their skillsets and capabilities.
- Support MD in managing the recruitment and retention of direct reports including building business cases for resources and closing the loop on HR/admin requirements.
Business and commercial support
- Support Partner in managing key client revenue and profitability versus team costs – QRF & BUD planning and implementation.
- Lead client DNA planning encompassing client business reviews and development strategies to support overall business plans. Develop and implement initiatives that help diversify portfolio revenues and increase revenues for portfolio.
- Support in new business development by leading and/or supporting new business pitches.
- Support the agency’s competitiveness and visibility in the market through attendance of industry functions, creating portfolio publicity and contributing to award entries.
Skills and Experience
- More than 8 years’ experience as the senior contact on key accounts that the main services focus on media plans and key tactics.
- Sound knowledge of the digital landscape and able to consult clients on digital planning
- Broad background, exposure to and experience in the entire research, planning and implementation process. Excellent grasp of communications strategy with a full understanding of how media and digital works and key advertising principles.
- A full understanding of clients’ business, competitors, customers and objectives and a sympathetic incorporation of these considerations into the communications strategy.
- Good organizational skills in handling several projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure.
- A sound understanding of trading issues and how this impact on media strategies.
- Possess good verbal and written communication skills as well as strong selling skills.
- Appreciation and ability to interpret numbers and data.
- A good rapport with colleagues across all divisions, clients, other agencies and media owners.
- Expertise in all relevant industry software and systems
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.