Brand & Marketing Communications Senior Specialist

Are you ready to get ahead in your career?

• We want to empower you to turn your ambitions into achievements.
• We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
• Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
• To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?

Accountabilities

• Lead Brand strategy - Development of a strategic brand plan that allows an ‘always-on’ presence in market, utilising paid, owned and earned channels. Guardian of brand. That’s as much as the assets of brand, as it is the spirit of the brand. You will inspire, guide, enforce and create for what we believe in.
• Lead the design of branded experiences by optimising existing owned channels such as retail, social and digital platforms.
• Lead the brand communications ideas and execute media, creative and key message development. Responsible for the ongoing delivery management of relevant stakeholders - including internal stakeholders & external parties such as creative & media agencies.
• Develop a culture of collaboration and partnership which promotes and enhances Maxis’ reputation in the community consistent with Maxis’ brand purpose objectives.
• Develop fit-for-use toolkits for Maxis’ social media platforms (including copy, tonality, digital banners, social contents etc.).
• End to end responsibility for the on budget and timely delivery of this brand activity including brief, creative development, approvals, production, notification of internal stakeholders, and results analysis.

Key Requirements

• At least a bachelor’s degree in business/marketing/advertising/finance or equivalent.
• Experience in telecommunications industry will be an advantage although not a must.
• At least 10 years of experience in advertising/marketing/brand.
• Sharp analytical mind and an appetite for consumer insights, research & analysis.
• Meticulous and hands-on team player.
• Excellent interpersonal and presentation skills to communicate confidently and effectively.
• Well versed with Microsoft PowerPoint and Excel is mandatory.
• Certification in Google Ads, Facebook Blueprint and being well versed in Google Tag Manager, Google Campaign Manager 360, Google Data Studio, LinkedIn Campaign Manager, TikTok, SEO/SEM etc., will be an advantage.

What’s next?

• Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
• Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.