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Brand Manager

JAC Recruitment

Kuala Lumpur

On-site

MYR 60,000 - 100,000

Full time

2 days ago
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Job summary

An established industry player in the food ingredients sector is seeking a dynamic marketing professional to lead innovative strategies and drive sales growth. This role involves collaborating with cross-functional teams to execute integrated campaigns across various platforms, leveraging data analytics to understand market trends, and creating compelling brand narratives. If you have a proven track record in the FMCG sector and are adept at strategic thinking and digital marketing, this is an exciting opportunity to make a significant impact in a fast-paced environment.

Qualifications

  • 6+ years of experience in FMCG with a strong sales record.
  • Proficient in digital marketing and stakeholder management.

Responsibilities

  • Develop marketing strategies to enhance brand visibility and sales.
  • Conduct market research to identify trends and opportunities.

Skills

Strategic Thinking
Digital Marketing
Communication Skills
Stakeholder Management
Data Analytics

Education

Bachelor’s Degree in Marketing
Bachelor’s Degree in Business Management

Tools

CRM Systems
Digital Marketing Tools
Analytics Platforms

Job description

Company and Job Overview
Our client is a leading MNC in the food ingredients industry. As part of their business expansion, they are looking to hire an experienced sales candidate who is familiar with food ingredients/food manufacturing.

Job Responsibilities

  • Develop and implement comprehensive marketing strategies to boost brand visibility and drive sales growth

  • Conduct market research to identify consumer trends and growth opportunities

  • Oversee the planning and execution of integrated marketing campaigns across digital, social media, and traditional platforms

  • Manage the marketing budget efficiently to maximize ROI

  • Collaborate with cross-functional teams, including Sales, New Business

  • Development, and Scientific Affairs and Regulatory, to support RTM, product launches and promotions

  • Strengthen and evolve brand identity to resonate with target consumers

  • Leverage data analytics tools to understand consumer behavior, market trends, and campaign performance

  • Create compelling brand stories and work with creative teams to develop impactful marketing materials and campaigns

Job Requirements

  • Bachelor’s Degree in Marketing, Corporate Communications, Public Relations, Business Management, Advertising/Media or equivalent

  • At least 6 years of relevant working with a proven track record in the FMCG sector

  • Strong creative and strategic thinking skills

  • Excellent communication, presentation, and writing abilities (English).

  • Proficiency in digital marketing tools, CRM systems, and analytics platforms

  • Effective stakeholder management and cross-functional collaboration skills.

  • High commercial acumen and adaptability to fast-paced environments.

  • Applicants should be Malaysian citizens or hold relevant residence status

Interested applicants, feel free to click APPLY NOW.
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