Join Affin and Shape the Future
We continuously innovate to transform our financial services landscape—making banking better and easier. Join us at AFFIN, where open minds meet and be inspired by a shared commitment to excellence. You too can make a difference.
Job Purpose
Manage and oversee branch personnel, supervise branch operations, and ensure efficient daily operations. Responsible for achieving branch sales targets, enhancing business profitability, and managing costs to maximize results and reach peak performance levels.
Accountabilities
Financial
- Drive and achieve overall branch sales targets
- Manage deposits, investments, loans (ASBF, SMART MONEY, Education loan), bancassurance, Banca Takaful products, and credit cards
- Generate business referrals
- Prevent fraud and losses (internal and external)
- Control costs within budget
Process
- Ensure staff duties align with the Branch Manual, BNM guidelines, and other regulatory requirements
- Maintain satisfactory audit ratings and resolve findings promptly
- Monitor report submissions
- Act as BCM Coordinator, Business Continuity Plan & Call Tree Executor
- Represent as Business Compliance Officer (BUCO) and Complaint Liaison Officer (CLO)
- Coordinate OSHA compliance
- Ensure regulatory compliance through coaching
Customer
- Maintain high service levels per SLA
- Respond timely to customer inquiries and complaints
- Ensure service accuracy
People
- Manage resources: leave, attendance, meetings
- Provide product training and identify training needs
- Recruit, develop, and coach staff
- Track performance and conduct appraisals
Other Responsibilities
- Handle ad-hoc assignments
- Serve as alternate key holder for vault and self-service terminals
- Participate in CSR activities
- Ensure cleanliness, safety, and security of premises
- Perform relief duties as required or in absence of ABM
Learning & Growth
- Contribute to special projects organized by Head Office
- Attend training on compliance, regulations, products, and customer service
- Embed AFFINBANK’s DNA and team spirit among staff
- Identify potential staff for succession planning