Aussie Specialist Program Trainer/Coordinator – Malaysia

Tourism Australia; Kuala Lumpur; On-site; MYR 40,000 - 60,000; Full time

Job summary

Tourism Australia invites applications for a 2-year contract as an Aussie Specialist Program Trainer/Coordinator in Kuala Lumpur. The successful candidate will recruit, train, and engage travel agents to promote Australia as a prime destination. This role requires strong communication skills, digital marketing experience, and a good understanding of the travel industry landscape.

Benefits

Hybrid working arrangements

Extensive learning and development program

Health and wellbeing support

Qualifications

• 3-5 years' travel industry experience in sales product development.
• Proficiency in English, Bahasa Malaysia, and Mandarin.
• Ability to work independently with minimal supervision.

Responsibilities

• Recruiting and training travel agents through ASP platform.
• Designing retail sales programs and conducting training events.
• Managing budget and providing market insights.

Skills

Communication

Presentation

Digital Marketing

Relationship Management

Time Management

Education

3-5 years experience in travel industry

Job description

This is an exciting 2-year fixed-term opportunity based in Malaysia - must have full work rights in Malaysia

About the role

To help cement Australia’s strong position as a prime leisure destination we’re looking for a dynamic and friendly Aussie Specialist Program (“ASP”) Trainer/Coordinator - Malaysia to join the team in Kuala Lumpur. The successful individual will help represent and market one of the most beautiful countries in the world… Australia!

Tourism Australia (“TA”) recognizes the important role that front line travel sellers play in bringing visitors to Australia. The Aussie Specialist Program is an interactive online training platform Tourism Australia uses to educate, update and motivate front line sales agents to sell Australia.

This is a 2-year full-time contract opportunity based in our Malaysia office and reports into the Country Manager, Malaysia. The ASP Trainer/Coordinator is responsible for:

• Recruiting new agents to register for the program, driving conversion from registration to qualification, as well as driving overall engagement of the wider website and tracking, analysing and reporting on performance.
• Designing and delivering all retail/distribution sales training programs for agents within the relevant market/s on behalf of TA within the Malaysia market facilitating face-to-face and online (e.g. webinar) training of qualified ASP agents.

• Organizing and running events that provide a platform and the opportunity for State and Territory Organizations (“STO”) and other partners to train travel agents on their products/regions.
• Managing allocated Aussie Specialist budget with guidance from Business Development Manager, Malaysia.

• Gathering content from STOs, and localising for the market where required and then publishing this content through the ASP website and channels.
• Providing valuable market insights to TA and STOs.

About you

• 3-5 years’ travel industry experience within a sales product development role
• Excellent verbal and written communication skills with proficiency in English, Bahasa Malaysia and Mandarin
• Proven presentation skills both developing and delivering presentations to various audience sizes
• Good understanding of Australian destination and product knowledge is desirable

• Good understanding of the Malaysian and Australian travel industry landscape is desirable

• Superior relationship management skills
• Digital marketing experience
• Ability to engage and collaborate with stakeholders at different levels of the organization
• Strong organization and time management skills
• Ability to work independently with minimal supervision
• Willingness to be flexible with working hours and travelling as part of a multinational organization

• Based in Malaysia with full, unrestricted working rights

About us

Tourism Australia is the Australian Government agency responsible for attracting international visitors to Australia, both for leisure and business events. We are active in 15 key markets and our activities include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research.

Every day we share our passion with the world, sharing the story of Australia and our 65,000 years of Aboriginal and Torres Strait Islander cultures. We are equally as passionate about creating an incredible culture at Tourism Australia, recognising and supporting the individuality of our people, in an environment where we learn and grow together.

Why us?

We’re committed to creating an inclusive and collaborative work environment that is guided by our values. We bring our values to life through the way we behave every day.

• We think big and without borders… We have a proud history of doing innovative and ground-breaking work. And we’re not done yet
• We make each other better… We’re one team. We value diversity and listen to all opinions before aligning on the best way forward, but robust discussion makes our work stronger
• We do the right thing… We are respectful of communities, cultures, and the earth we all inhabit, and take our responsibility to care for all three seriously
• We only do work that makes a difference… There’s so much we can do, and want to do, but we focus on the things that will add the most value to our industry
• We’re obsessed with telling the Australian story… We’re passionate about Australia, her land, nature, people, and culture. And We’re proud of our role in sharing her story with the world.

What we offer

• A fun, friendly, supportive team culture where we are passionate about what we do and celebrate the wins
• Hybrid working arrangements, offering you better work-life balance
• Commitment to your health and wellbeing with access to our EAP and health rebate
• An extensive learning and development program so you can grow your skills and talent

How to apply

Apply by clicking on the ‘Apply Now’ button and provide a copy of your resume and short cover letter summarising your interest, skills and relevant experience. Applications close Friday 18 July 2025.

Tourism Australia is an Equal Opportunity Employer dedicated to providing an inclusive workplace where everyone feels a sense of belonging and connection including those with disabilities. We embrace individuals with diverse backgrounds, perspectives and experiences.