Associate, Brand & Social Media

TNG Digital; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

TNG Digital is seeking a creative Social Media Coordinator to manage and execute social media campaigns. The role involves crafting engaging video content, analyzing metrics, and collaborating across teams to enhance brand visibility. Join us to innovate in the Fintech industry and make a significant impact!

Benefits

Flexi working hours

Monthly eWallet allowance

Medical coverage including dental and TCM

Unlimited snacks and drinks in pantry

Qualifications

• Strong understanding of social media best practices and video storytelling.
• Excellent writing and communication skills.
• Ability to analyze social media performance metrics.

Responsibilities

• Manage and coordinate social media campaigns across multiple platforms.
• Create and schedule high-quality video content and posts.
• Analyze performance metrics for continuous improvement.

Skills

Video editing on mobile apps

Writing and communication

Social media best practices

Data-driven analysis

Multi-tasking

Job description

We fuel the ideas and ambitions of our people with an environment built on Our DNA of Love, Entrepreneurship, Agility, and Passion – LEAP.

We are a culture that empowers everyone to innovate and create solutions that will leave a positive impact on our communities and our nation, Touch ‘n Go will always be here to inspire our talents to grow as leaders and innovators giving you the power to make a difference.

What will you do?

•Ideate, plan, and craft compelling Social Media campaign proposals outlining the target audience, key messages, video concepts, influencer partnerships (if applicable), and projected results.

•Be the main liaison for coordinating and executing social media campaigns across multiple platforms.

•Optimise social media channels to grow their follower base, drive engagement, and increase traffic to the website.

•Create high-quality, engaging video content that captures attention and achieves results, while aligning with the brand’s tone, style, and messaging.

•Schedule and manage social media posts in line with the Content Calendar & Content Plan.

•Analyse social media performance metrics to identify trends and make data-driven recommendations for continuous improvement.

•Collaborate with internal teams and stakeholders to maximise brand presence across social platforms.

•Manage KOLs Campaigns and collaborate with key opinion leaders (KOLs) agencies influencers to achieve campaign’s goals.

•Stay updated on the latest social media trends, tools, and competitor activities.

•Help prepare monthly social media tracker and campaign performance reports, plus share actionable insights.

•Support and ensure all visuals, videos, and assets adhere strictly to the social media guidelines.

Who should join us?

•Has a strong understanding of social media best practices and video storytelling techniques.

•Is a whiz at video editing on mobile apps like CapCut, TikTok.

•Possesses excellent writing and communication skills, with the ability to craft persuasive campaign proposals.

•Is a master of multi-tasking and thrives in a fast-paced environment.

•Is a data-driven thinker who can analyze social media performance metrics and recommend optimisations.

•Is a team player who can collaborate effectively with internal stakeholders.

•Has a keen eye for detail and a commitment to quality.

•Is a social media savvy individual who stays ahead of the curve on trends and features on different platforms.

•Excellent written and spoken English and BM or Mandarin with impeccable spelling, grammar and punctuation.

Our Perks & Benefits

• Flexi working hours.
• Monthly eWallet allowance.
• Additional 1% employer EPF contribution from your 1st to 3rd year of service, with further increases based on your continued years of service.
• Unlimited office pantry fruits, snacks and drinks.
• Mobile and broadband subscription reimbursement.
• Flexibility to opt dependants coverage (spouse, child, parents or parents-in-law) for outpatient medical benefits.
• Additional leave including family leave and paid care leave to care for family members.
• Medical coverage including dental, optometrist, mental care, maternity, registered Traditional Chinese Medicine (“TCM”) and Chiropractic.
• Corporate membership discount and many more to explore.

We believe that you have what it takes to fit into the Touch ‘n Go family and help revolutionize the Fintech industry by paving the way to a cashless society. If you're ready to take the next step, apply now!

Touch ‘n Go is an organization that strives to provide Equal Opportunity Employment, based on merit, qualifications, capabilities, and caliber. It is Touch ‘n Go’s policy to not discriminate based on age, race, religion, color or other personal status, identity or characteristics. Fair Opportunity is Our Value and Practice. Please advise us of any accommodations you may need by e-mailing: [e-mail]

Note: Only shortlisted candidates will be contacted.