Assistant Marketing Manager

Crewstone International Private Equity & Investments; Cyberjaya; On-site; USD 30,000 - 50,000; Full time

Job summary

A leading private equity firm in Cyberjaya is seeking a Digital Marketing Manager to drive brand visibility and manage online strategies. The ideal candidate will develop comprehensive marketing plans, oversee content creation, manage digital campaigns, and work collaboratively across teams. This role requires a strategic mindset, creativity, and proven experience in enhancing online presence through analytics and targeted campaigns.

Qualifications

• 3-5 years of experience in digital marketing or social media management.
• Prior experience in finance, investment, or professional services is an advantage.
• Highly analytical and results-oriented with strong digital trends understanding.

Responsibilities

• Develop and implement comprehensive social media and marketing strategies.
• Oversee the creation of compelling content including posts, blogs, and videos.
• Monitor, analyze, and report on campaign performance.

Skills

Communication

Project Management

Analytical Skills

Digital Marketing

Education

Bachelor's degree in Marketing, Communications, Business

Tools

Google Analytics

Meta Business Suite

HubSpot

Canva

Adobe Creative Suite

Job description

Key Responsibilities

Strategic Planning & Execution

• Develop and implement comprehensive social media and marketing strategies aligned with company goals.
• Manage the company’s digital presence across platforms (LinkedIn, Instagram, X, Facebook, etc.).
• Design and execute paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads).

Content Creation & Management

• Oversee the creation of compelling content including posts, blogs, videos, and infographics.
• Maintain brand consistency across all marketing materials and channels.
• •Work closely with internal teams and external vendors to produce high-quality marketing collateral.

Analytics & Performance Monitoring

• Monitor, analyze, and report on campaign performance and engagement metrics.
• Use data-driven insights to continuously refine marketing strategies and increase ROI.

Brand Management & PR

• Enhance brand visibility through targeted media outreach, partnerships, and industry events.
• Develop marketing materials for investor relations, presentations, and internal communications.

Team & Stakeholder Collaboration

• Work cross-functionally with business development, investor relations, and executive teams.
• Manage and mentor junior marketing staff or interns, where applicable.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3–5 years of experience in digital marketing, social media management, or brand strategy.
• Prior experience in finance, investment, or professional services industry is a strong advantage.
• Proficient in digital tools such as Google Analytics, Meta Business Suite, HubSpot, Canva/Adobe Creative Suite.
• Excellent communication, storytelling, and project management skills.
• Highly analytical and results-oriented with a strong understanding of digital trends.