Assistant Manager Marketing

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Support and execute all aspects of penetrating, developing and strengthening markets in meeting MHTC'S objectives.

Role Descriptions:

• Work closely with Marketing Manager in planning and delivery of effective marketing programs that achieve company objectives.
• Assist in execution a variety of marketing initiatives that drive brand awareness, expand partners and distributions networks, including the day-to-day execution across marketing campaigns, promotions, online and on-ground events.
• Collaborate with team members to execute marketing campaigns (online and offline), leading brainstorming sessions to plan the marketing programs, strategies, and budgets.
• Meet with stakeholders to plan and implement various marketing campaigns for brand-building and lead generation that align with overall company goals and targets.
• Help gather, analyse and present brand, competitor insights, trends, and report performance of marketing campaigns, gain insight, and assess against goals.
• Assist in establishing positioning, identifying target audiences, and developing marketing plans with specific objectives across different channels and segments.
• Support in managing Malaysia International Referral Centre/agents wherever applicable.
• Support the development and growth of the market database for remarketing purposes.
• Monitoring budget utilisation, participating in events, documenting business processes, and providing additional support.
• To assist with physical interpretation, as when required by MHTC.

Requirement:

• Hold a Degree in Business or a Marketing-related degree or equivalent.
• Minimum of 5-6 years related working experience.
• Experience in healthcare and hospital industry.
• Team player with good interpersonal and project implementation skills.
• Excellent written and verbal communication skills in English and Malay language is a must.
• Proficiency in other languages is an advantage (Mandarin, Cantonese).
• Proven experience developing marketing plans and campaigns.
• Strong project management, multitasking, and decision-making skills.
• Metrics-driven marketing mind with eye for creativity.
• Proficiency with online marketing and social media strategy is an advantage.
• Proficient with Ms Office particularly in Excel and Power Point.
• Willing/able to travel frequently.

How do your skills match this job?

Your application will include the following questions:

• What's your expected monthly basic salary?
• Are you willing to travel for this role when required?
• How much notice are you required to give your current employer?
• Which of the following languages are you fluent in?

The Malaysia Healthcare Travel Council (MHTC) is an agency under the Ministry of Health Malaysia responsible for facilitating and promoting Malaysia as a unique destination for world-class healthcare services, and to develop industry sustainability through Public-Private Partnerships. Our vision is to make Malaysia the leading global destination for healthcare travel.